Six Melbourne off the plan developments launch in October

The well documented troubling supply levels in Melbourne's unit market improved a touch in October, with a handful of apartment and townhouse developments hitting the market
Six Melbourne off the plan developments launch in October
Shenfield Property's latest development, Banksia in Cheltenham: Image supplied
Joel Robinson October 31, 2023PROJECT LAUNCH

The well documented troubling supply levels in Melbourne's unit market improved a touch in October, with a handful of apartment and townhouse developments hitting the market.

While still only a small subset of the some unit supply gap which is forecast to be around 7,900 units by 2025 according to Charter Keck Cramer, the new projects at least bring prospective buyers a different option when looking at the off the plan market.

We've taken a look at six projects which were launched in October.

Project: Motif, Geelong

Developer: DM Property

Prices: From $480,000

DM Property's much anticipated Motif Geelong apartment development, only the second notable off the plan apartment development in the coastal city, flew off the shelves when it launched in mid-October.

Every type of buyer, from first home buyers to downsizers and even investors grabbed apartments in the five-level, Rothelowman-designed building on York Street, just 100 metres from the beach.

Over 35 per cent of the 129 apartments have already been sold. There are one, two and three-bedroom apartments on offer, with prices starting from under $500,000.

Read more: Motif Geelong apartment sales rocket on launch

Project: Banksia, Cheltenham

Developer: Shenfield Property

Prices: From $595,000

Prominent developer Shenfield Property revealed its latest Bayside apartment project Banksia, in the heart of Cheltenham Village.

The mixed-use development will comprise just 29 one, two and three-bedroom apartments above street level commercial, retail and dining tenancies.

Designed by Brayshaw Architects, the off the plan development delivers a sophisticated blend of stylish modern living, quality construction and environmentally efficient design.

The residences feature flexible floor plans, complemented by a landscaped private outdoor area.

Read more: Shenfield reveal new Cheltenham apartment development, Banksia

Project: Marlu, Hampton

Developer: Thomas Constructions

Prices: From $2.85 million 

Marlu is one of the only new townhouse developments to hit the market in October in Melbourne.

Thomas Construction are behind the collection of just seven three-bedroom townhouses located on Hampton's Service Street, which is lined with heritage buildings, each holding stories of significance and displaying artful craftsmanship.

Drawing inspiration from the neighbouring heritage, Marlu will pay homage to its surroundings while infusing a contemporary appeal.

Read more: A fusion of heritage and contemporary charm: Marlu Hampton townhouses launch

Project: Linacre Rise

Developer: Wickton

Prices: From $1,275,000

Bespoke Melbourne apartment developer Wickton has launched its newest project.

Linacre Rise, in Hampton, will feature just 27 two and three-bedroom apartments at 8-10 Linacre Road, next to Linacre Private Hospital and a few hundred metres from Peace Park, Sandringham Golf Club and Sandringham Beach.

Architecture firm Ewert Leaf has designed the low-rise project which will sit in landscaping by John Patrick Landscape Design.

Ewert Leaf said their aim was to create a living environment that exudes openness, brightness and an elevated aesthetic that will also stand the test of time.

Read more: Wickton launch new Hampton apartment development, Linacre Rise

Project: GENOA Residence, Moorabbin

Developer: Buildkomm

Prices: From $449,000

Builder developer Buildkomm has officially launched GENOA Residence in Moorabbin, only a few months before construction is set to conclude.

GENOA Residence comprises 33 one, two and three-bedroom apartments across a five-level, low-rise building, located in the heart of the Bayside neighbourhood's lively retail centre.

The new development, designed by BK World, offers various apartment sizes and layouts which will likely cater to both young professionals and families.

Families will be particularly interested in the project given it's just two streets away from Southmoor Primary School.

Read more: Buildkomm launches GENOA Residence in Moorabbin ahead of Christmas completion

Project: Kallara House, Parkdale

Developer: Lowe Living

Prices: From $660,000

Technically not launched yet is Lowe Living's latest Parkdale apartment development, Kallara House.

The prominent builder developer has revealed Kallara House, a collection of 33 apartments in the coastal suburb Parkdale, just south of Bayside. They've had Warren and Mahoney design the project at 127-137 Como Parade East, which will sit in landscaping by Vivid Green Landscapes.

Six Melbourne off the plan developments launch in October

Warren and Mahoney drew inspiration for Kallara House from Parkdale's tea-tree roots. It pays homage to the area's rich natural formations and coveted coastal tempo. With a commitment to functional luxury, these apartments seamlessly blend coastal allure and modern living, redefining the essence of seaside luxury.

Prices for the one, two and three-bedroom apartments start from $660,000.

Read more: Lowe Living reveal Parkdale apartment development, Kallara House

Joel Robinson

Joel Robinson is the Editor in Chief at, managing Urban's editorial team and creating the largest news cycle for the off the plan property market in the country. Joel has been writing about residential real estate for nearly a decade, following a degree in Business Management with a major in Journalism at Leeds Beckett University in England. He specializes in off the plan apartments, and has a particular interest in the development application process for new projects.

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