Beulah and Multiplex break ground at Paragon

Beulah and Multiplex break ground at Paragon
Laurence DragomirSeptember 30, 2018 was on hand as Beulah International along with its project partners broke ground on their $200 million Paragon residential development. Located at 318 Queen Street, on the site of the Celtic Club, Paragon will comprise 227 apartments across 48 levels and feature Australia's first  indoor urban forest.

Designed by landscaper, Paul Bangay, the forest will encompass three storeys providing a natural respire from city life, with a carefully composed selection of mature trees, leafy canopies, climbing gardens and grassy spaces.

In attendance were representatives from Beulah International, Multiplex Constructions and Fender Katsdalidis, as well as Minister for Industry and Employment, Ben Carroll, amongst others. As the photos indicate, demolition has been underway for sometime with the site now ready to begin ground works.

Beulah and Multiplex break ground at Paragon
The project team onsite for the groundbreaking ceremony.

Joining a host of other towers designed by Fender Katsalidis including Republic Tower, The Argus Centre and the under construction Queens Place across the road, Paragon will see the retention and restoration of the former Celtic Club facade by Multiplex Constructions. Once complete it will accommodate a contemporary bar, restaurant, lounge and outdoor terraces

Paragon has already been awarded the Best Residential High-Rise Development for Australia at the 2018-19 Asian Pacific Property Awards. It has also achieved almost 90% in sales and is due for completion in 2020.

The commencement of construction at 318 Queen Street caps off a busy few months for Beulah International, which also included the announcement of the winning design for the Southbank by Beulah competition at 118 City Road.

Other notable projects for Beulah in the pipeline include Habitus in what will become the Montague precinct of Fishermans Bend, Fawkner House and the Grounds of Kew, where they are once again collaborating with Fender Katsalidis.

Beulah and Multiplex break ground at Paragon
Behind the historic facade of the Celtic Club.

What they say...

Today is a day of celebration as we celebrate the commencement of construction of Paragon. For the past 10 years many have tried to acquire and develop this site, but have failed for many various reasons, and we are very proud today and grateful and humbled that the Celtic Club have voted and have chosen us to develop this site, to deliver the vision of the Celtic Club. 

Two years ago when we bought this site it came with a permit for 280 apartments. We've reduced this to 227 apartments. Beulah International's vision is to create spaces that elevate the quality of living of our residents but also to add value to the urban fabric. 

- Jiaheng Chan, Co-Founder and Managing Director, Beulah International

We always look to push the boundaries, and working with both Paul Bangay and Fender Katsalidis has allowed us to do this, with both the indoor forest, and limited density per floor giving almost all residents a prized corner vista.

- Adelene Teh, Executive Director, Beulah International

Today's groundbreaking marks the addition of another jewel in the crown of Melbourne, a city that we all love so much and a city that has come so far in terms of bringing residential and people into the city.

I think 150,000 now live in the city and those people are now very sophisticated purchasers, they love living in the city and their expectations are high and there's no doubt this project exceeds all their expectations, it's a fabulous project.

- Karl Fender, Founding Partner and Managing Director, Fender Katsalidis

Laurence Dragomir

Laurence Dragomir is one of the co-founders of Urban Melbourne. Laurence has developed a wealth of knowledge and experience working in both the private and public sector specialising in architecture, urban design and planning. He also has a keen interest in the built environment, cities and Star Wars.

Editor's Picks