Spirit at Surfers Paradise makes a super play for the luxury downsizing dollar

The $1.2 billion Spirit residential project at Surfers Paradise is targeting the luxury downsizing dollar with its 'super apartments'. 

Developer Foriseland says it is creating apartments with more space than its competitor projects, while coming with some of the touches of a luxury lifestyle.

The 89-storey, 303-metre high tower on the former Iluka site between Hanlan Street, Northcliffe Terrace and Trickett Street, will be Australia’s third tallest residential tower on completion.

The tower will have 479 apartments, with one-bedroom units to have more than 110 square metres of living space.

The building will have pools, bars, a cocktail lounge, banquet room and a wine cellar, while the rooftop level will be reserved for residence access exclusively.

Residents will also have access to butlers upon request, personal grocery shopping and flower arrangement deliveries.

Other service will include car washing and detailing, babysitting, newspaper deliveries, pet vacation care and grooming. 

Julian Sutherland, of Ray White Projects, an arm of the Ray White Surfers Paradise Group said that Spirit’s ‘super apartments’ will rival any project in the world.

 “We have never seen an apartment project of this quality and magnitude in Australia – it’s an absolute thrill to create such a landmark, on such a scale, that not only retains but enhances its living spaces. It is quite remarkable what the team is creating at Spirit,” he said.

“You won’t see so many over-sized apartments in any project in New York, London, Dubai or Beijing and yet here we are going to see almost 500 superbly appointed, large style homes in the sky right here on the beachfront overlooking Australia’s most famous beach.”

Sutherland says that the apartments will be a genuine alternative to a home.

“There is a strange dichotomy in the Australian market that people want to downsize and move from large family homes to apartments, but developers over the last decade have tended to create smaller living spaces,” he said.

“Spirit is going against this trend. Foriseland’s market feedback is that if affluent people want to downsize, they don’t want to sacrifice on living space.

“Spirit will create opulent, ultra-luxury living spaces that are literally homes in the sky.

“When you add to this the unbelievable facilities that will be incorporated into Spirit, then you literally have a community within a community – one that you rarely have to leave.”

Prices at Spirit start at $1 million.