Aussie agents wising up to China and Chinese buyers

Aussie agents wising up to China and Chinese buyers
Aussie agents wising up to China and Chinese buyers

A survey by Chinese international property portal Juwai.com has discovered how much international real estate professionals and agents really know about China and Chinese buyers, polling 1,402 international real estate professionals from 63 nations to find out.

According to Juwai international agents already working with Chinese buyers do have some basic knowledge of the country and can identify the Chinese flag (84 percent did so correctly) and the president’s face (75 percent did so), and they know that the US is the most popular country for Chinese buyers (67% were correct) .

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Aussie agents wising up to China and Chinese buyers

The survey said nearly 10 percent of respondents believe that the current leader of China is Kim Jong-un (who is actually the current dictator of N. Korea) or Mao Zedong (the founder of the People’s Republic of China, who died in 1976).

Juwai.com president of the Americas Matthew Moore said the overall correct answer rate was 48 percent, but in Canada it was only 50 percent.

"Canada did OK, but not that well considering it is a top five country for Chinese investment," he said.

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Aussie agents wising up to China and Chinese buyers


"Real estate professionals in Cyprus, Turkey, France and Germany did better than those in Australia.
 


“Australia was only the ninth-ranked country, in terms of the knowledge its international real estate professionals have about the Chinese buyers. 
 


"That said, Australians did better than agents of other English-speaking countries, like New Zealand, the UK, the US and Canada. 
 


"The countries that ranked best are located in Asia, of course. The second-best ranking countries were in Europe. English-language countries like Australia ranked third.
 


“It's true that being able to recognize the Chinese flag might not make much of a difference when it comes to successfully working with Chinese buyers. But we find these simple questions are an indicator of whether real estate professionals have invested time and energy in learning about and building relationships with potential buyers from China. 
 


“Being able to understand and relate to the buyers that operate in your market is vitally important."

Tags: 
China Property market

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