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Investorist, Australia’s highly successful online and mobile marketplace for the world’s B2B off-the-plan property industry, has raised $2.5 million to increase its presence in Asia Pacific, United Kingdom and to also launch into the United States
Key technology investor Stuart Marburg, co-founder of Netspace, joins property investor Benni Aroni developer of the Eureka Tower as investors to enable the expansion.
Investorist currently has offices in Melbourne, Sydney, Brisbane, Shanghai, Beijing, London and a presence in Singapore and Malaysia.
The first A Class of capital raising follows the successful seed investment from the Salta Group, the luxury apartment Melbourne developers, in March 2014 when $1.7 million was invested.
The fast growth Australian start-up, featured in the recent Anthill list, is now valued at over $20 million ahead of its second anniversary.
The latest funding comprised 20 individual investors many of whom are current users of the platform.
A number of these key investors have also joined Investorist’s Advisory Board such as Stuart Marburg, co-founder of Netspace, Paul Clarke CEO of ASX-listed Redflex and current chairman of Melbourne Water and director of the Victorian Water Industry Association and Benni Aroni a property lawyer and developer of Melbourne’s Eureka Tower and founder of Watersun Properties.
 Investorist provides residential property developers and real estate agents with real time inventory management and access to global distribution networks. It has quickly become the leading online and mobile marketplace for the B2B off-the-plan property industry.
Founder and CEO, Jon Ellis says off-the-plan property sales account for over one-quarter of all Australian residential property sales.
“These sales are different to existing property sales; they are typically sold as investments, often cross-border and usually sourced for the consumer by an intermediary business or advisor.
"These sales occur prior to advertisements appearing in newspapers or consumer portals.
"Investorist is the only marketplace of its kind to use sophisticated technology to transform a traditionally paper and phone dominated industry,” he says.
Stuart Marburg, current CEO of Message Media, advised he was attracted by technology transforming traditional verticals.
“It is exciting to see a young Australian start-up come up with a unique idea and improve what was once considered a very traditional sector, he said.
Investorist boasts 4,000 current users of the system with more than 20,000 unique searches generated on the platform in June when $500 million in property was transacted through the site, comprising around 1,000 sales, said Jon Ellis.
David Tarascio, CEO investment management at Salta Properties, has joined the Investorist Advisory Board. He commented that double sales of apartments and miscommunication between parties were avoided through Investorist's streamlining.
CEO founder, Jon Ellis launched the website in mid-2013, aged 33 year, with software to manage complex transactions from information exchange through to contract exchange and property settlement.
Investorist’s members are the developers, project marketers and advisors who lead the off the plan property industry. For more information, check out <a href="https://www.investorist.com" target="_blank">Investorist</a> here.
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