Crown Group

Plans have been revealed for the first residential development for Iwan Sunito's One Global Capital, away from Crown Group's Mastery by Crown in Sydney's Waterloo.

Sunito, the Crown Chairman and Group CEO, founded One Global Residences last year. It will deliver the first buildings in Crown Group's Mastery by Crown.

But the first project away from Crown Group will be in Macquarie Park, where Sunito's had renowned Japanese architect Koichi Takada (Crown Group's go-to architect), draw up plans for a three-tower project.

No hotel as mooted, the buildings, across&nbsp;7-11 Lachlan Avenue and 157-159 Herring Road, will home just over 300 apartments, as well as an activated street-level.&nbsp;

There will be 35 studio apartments, which take up just over 10 per cent of the building. The majority of apartments will be two-bed (149 apartments, 49 per cent), while there will be 60 one-beds and 60 three-bed dwellings (20 per cent).

The units range in size from 40 sqm studios to 199 sqm split-level, three-bedroom townhouses. There will be a handful of 'Plus' apartments, which will feature a dedicated study space, responding to the rising trend of working from home.

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The proposal accommodates 342 parking spaces including 31 visitor spaces, seven car share spaces and 34 accessible spaces. There are 36 bicycle parking spaces and 15 electric vehicle parking spaces.

The Design Report, part of the development submission, said the proposed development&nbsp;is ideally positioned in Macquarie Park, a Northern Sydney suburb set to play a key role as an innovation precinct and economic powerhouse in Sydney’s North District.

"Given the anticipated future investment, development and growth in the area, the local Council is anticipating a significant increase in the residential population who will require more affordable and diverse housing product, the report noted.

"The overall vision for the project is a high-quality residential and commercial development which adds value and density to its site.

"One Global Capital will deliver a quality development of scale that benefits from the available transport infrastructure and the precinct’s proximity to jobs, retail and education opportunities within the Macquarie Park corridor."

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The design strategy is focused on creating community, activating the streetscape, delivering high-quality apartments, and maximising residential experience on site, the report noted.

The streetscape design sets out to create a permeable pedestrian network and active retail precinct along Herring Road. Macquarie University railway station is approximately 400m away.

"Residents will enter from busy Herring Road to a generous, central green oasis programmed with amenities that set out to activate a sense of place and community.

"From the apartments above, residents will look down in to an urban forest with a meandering track programmed with intimate and larger spaces to rest, work and play. The courtyard is sheltered from the street by two building blocks which act as an acoustic buffer, creating a pleasant and relaxing environment."

One of the towers will feature a range of amenities, including indoor and outdoor recreation spaces and a swimming pool, set in landscaping and rooftop gardens. There will be play areas for children and barbecue areas.

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Sustainable initiatives have been used in the design.

Rooftop solar panels have been designed to generated 100kWh energy, which will be used for common areas and corridors.

Within the apartments will be high performance double glazing, improving solar control, and energy efficient LED lighting. EV charging will also be available.

The application will be referred to the Sydney North Planning Panel under the Environmental Planning &amp; Assessment Act 1979 for determination as the capital investment value exceeds $30 million.

On securing the site late last year, Suntio said, as the&nbsp;first of many acquisitions, the Macquarie Park site is a significant investment which they plan to deliver a "truly extraordinary residential offering to the market, unlike anything else currently available in Sydney."

At the time of the sale, it had been the largest collection sale in Australia in 2022.

No hotel as mooted, the buildings, across 7-11 Lachlan Avenue and 157-159 Herring Road, will home just over 300 apartments, as well as an activated street-level 

Joel Robinson

First look: Koichi Takada designs Iwan Sunito's One Global Residences development in Macquarie Park

One Global Residences, the luxury property development and hotel company recently launched by Crown Group CEO and co-founder Iwan&nbsp;Sunito, will deliver the&nbsp;the first residential buildings at Mastery by Crown Group in Sydney's Waterloo.

Designed&nbsp;by&nbsp;Koichi Takada &amp; Associates and Silvester Fuller,&nbsp;One&nbsp;Mastery&nbsp;will&nbsp;comprise&nbsp;two luxury residential buildings&nbsp;and&nbsp;two boutique hotels&nbsp;connected by&nbsp;a Japanese-themed&nbsp;retail&nbsp;village.&nbsp;&nbsp;

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EBISU is the first building&nbsp;set&nbsp;to be completed in the project, taking its name from Japanese&nbsp;mythology, Shichi-fuku-jin, which translates to “Seven Gods of Luck”, the patron of fishermen and tradesmen, in a nod to the&nbsp;retail&nbsp;precinct&nbsp;that will connect all the buildings&nbsp;on the ground level.&nbsp;&nbsp;&nbsp;&nbsp;

93 apartments will be delivered across eight-storeys, with a Japanese-inspired ground floor zen garden at the heart, complete with a reflective pool.&nbsp;

Crowing the residences is an additional communal space, with a landscaped rooftop garden in addition to barbecue facilities.&nbsp;

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EBISU will feature the largest&nbsp;three-bedroom&nbsp;configurations of all the buildings within&nbsp;One&nbsp;Mastery, making it ideal for growing families or downsizers.&nbsp;&nbsp;

Many of the apartments also boast dual aspects, allowing for natural light and ventilation to filter in from both sides.&nbsp;

The&nbsp;entire&nbsp;precinct will be serviced by a 2,400 sqm retail precinct&nbsp;featuring&nbsp;27 retail outlets envisioned to include a mix of&nbsp;Japanese&nbsp;restaurants,&nbsp;cafes&nbsp;and shops.&nbsp;

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Quaint, tranquil laneways will weave through the complex, connecting every building, designed to be experienced as a Japanese ‘culinary journey’ showcasing a range of Japanese oriented dining,&nbsp;retail&nbsp;and hospitality venues.&nbsp;&nbsp;

One&nbsp;Mastery&nbsp;is the first development to be delivered by Iwan&nbsp;Sunito’s&nbsp;new brand, with other properties to follow including a prime site in&nbsp;Macquarie Park, as well as a&nbsp;future&nbsp;pipeline of sites located at Chatswood, Los&nbsp;Angeles&nbsp;and&nbsp;Indonesia.&nbsp;&nbsp;

One Global Residences&nbsp;will&nbsp;provide&nbsp;service-oriented&nbsp;mix-use&nbsp;developments,&nbsp;focussed on delivering premium hotels&nbsp;offering luxury facilities to owner-occupier residences&nbsp;and&nbsp;hotel guests&nbsp;alike, Sunito said.

“One Global Residences will set a new benchmark in premium apartment living in Australia. It will be an Australia first,” he said.&nbsp;

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“Our new venture will appeal to the most discerning of residential apartment purchasers – those looking for something truly extraordinary and very hard to find but&nbsp;do&nbsp;currently exist in other global cities such as New York,&nbsp;Paris&nbsp;or London.&nbsp;

One, two and three-bedroom apartments can still be snapped up in the inner-city project, with prices starting from&nbsp;$781,000.

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EBISU will feature the largest three-bedroom configurations of all the buildings within One Mastery, making it ideal for growing families or downsizers.  

alisonwarters@gmail.com

Iwan Sunito's One Global Residences to deliver first building at Mastery by Crown Group

Crown Group Chairman and CEO Iwan Sunito says that to master something, you must be at one with the object you create.

That's the origins of the name of Crown Group's latest Sydney development, Mastery by Crown in Waterloo, a collection of five visually striking buildings creating a mini-community a stone's throw from the city.

“It’s about being at the top of your game, bringing a lifetime of knowledge and experience to achieve the optimum creative expression,” Sunito said.

“Here at Crown Group we’ve created global icons for the city of Sydney, but now it’s time to up the ante,” he added.

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“Mastery by Crown Group marks the culmination of decades of experience combining to achieve a singular vision. It’s a new era of urban living for Sydney, with a strong emphasis on creating community and connecting people with nature."

The Waterloo&nbsp;precinct has been designed in a collaboration between internationally renowned architects Kengo Kuma, Koichi Takada and Sydney-based Silvester Fuller, with Kuma and Takada taking the reins on the ‘stacked forest’ tower.

The five buildings, ranging from six to 20 storeys, will home 368 apartments, with each building featuring its own creative design. There will be a mix of restaurants, cafes and shops conveniently located along the streetscape, as well as the central east-meets-west eat street.

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The tallest of the five towers at Mastery by Crown Group, Building C, overflows with lush landscaping from the Japanese-inspired balconies and terraces, creating the illusion of a forest in the sky.

“Japanese architecture is more about its simplicity and how architecture and building blends with nature and nature becomes part of the extension of the building", Sunito added.

"They're&nbsp;not trying to create a building that competes with nature but they’re trying to respect nature and make buildings look so beautifully fitting with nature itself.

Revered globally as a mastery of architecture, in 2021 Kengo Kuma was named one of Time Magazines Top 100 most influential people of the year. Mastery by Crown Group will be Kengo’s first residential building in Australia,

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“Kengo Kuma is regarded as god of architecture in Japan and it's such a privilege to work with such a master,” said Takada.

Sunito’s long-held dream of working with Kuma was set in motion after a chance visit to the Kuma-designed Great (Bamboo) Wall House in Beijing's countryside, experiencing the best of Japanese architecture and its effects on the daily rhythms of life.

With its pairing of traditional Japanese design principles, particularly elegance in simplicity, and nature, the house made an infallible impression on Sunito.

“We tried to really humanise the architecture, try to humanise the neighbourhood and this is really about giving back to the people. Everything that will come in the Mastery by Crown Group will be very much a human focus",&nbsp;said Sunito.

Kuma said his intention is to create second nature.

"Most buildings try to create contrast with nature, whereas my intention is the opposite," Kuma said.

"I want to create the real nature by some complementary material. I want to create a stacking forest in the city."

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Mastery by Crown Group is home to the&nbsp;last council-permitted tower for the area, creating an exclusive opportunity to secure views that will be impossible to replicate in Waterloo with existing zoning rules.

Waterloo is seen by many as the Manhattan of Sydney, a former industrial precinct transforming into a vibrant culinary and cultural destination located just four-kilometres from the Sydney CBD.

Situated between Alexandria, Redfern and Moore Park, the area is rapidly evolving into a sought-after destination to call home. There is a wealth of nearby amenities and services including schools and universities, parks and bike trails, as well as restaurants, cafes and bars.

“Waterloo now is what people call a new creative hub, this is the new Manhattan of Sydney - at the centre of everything. You have transport right at your doorstep, including the currently under-construction Metro, as well as access to three major universities, which is quite amazing,” Takada said.

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“It’s about being at the top of your game, bringing a lifetime of knowledge and experience to achieve the optimum creative expression,” Sunito said.



Crown Group bring together 'masters at the top of their game' to deliver a ‘stacked forest’ in the sky at Mastery by Crown Group

Forming part of Crown Group&rsquo;s masterplanned precinct, Waterfall&nbsp;by Crown Group delivers four towers ranging from seven to 20-storeys in Sydney&rsquo;s Waterloo.

Inspired by the lush, tropical landscapes of Indonesia, Waterfall by Crown Group is a ground-breaking development that features 331 studio, one, two and three-bedroom apartments, plus two-storey penthouses

Designed by SJB Architects, the development delivers the best in urban resort-style living with a tranquil internal lagoon, lush rooftop escape, tropical bamboo walk, and a&nbsp;22 metre&nbsp;high cascading waterfall.

The development also includes a rooftop infinity pool, a cantilevered gym, a function room, a music room, retail outlets and a rooftop lounge with panoramic views of Sydney CBD.

Despite these unrivalled amenities, the surrounding neighbourhood itself provides residents with the modern conveniences of urban living.

Below we take a look at six reasons buyers are loving the Waterloo residences.

1. Connected community

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Waterloo connects you with the vibrant local culture as well as Sydney&rsquo;s enormous celebrations.

The gentrified industrial area boasts a collection of converted warehouses and modern apartments, with lively old-school pubs, hip bars and award-winning eateries.

Boasting an 88 per cent walkability score, life in Waterloo means a car is optional, with employment hubs, shops, restaurants and transport all a short walk away.

Set amongst a multicultural neighbourhood, residents at Waterfall by Crown Group can come to know their neighbours through shared experiences and public spaces such as the upcoming Lachlan Precinct and Dyuralya Square.

2. Green spaces

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Waterloo combines the ideal inner-city lifestyle with Sydney&rsquo;s largest urban green space.

Centennial Parklands provides a great setting for fitness and fresh air, while five quality golf courses in the area, both public and private, make for the ideal weekend plans.

A range of sports centres and swimming pools are also nearby, as well as Moore Park and Coogee Beach further east.

3. Never far from anything

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Residents of Waterfall by Crown Group are never more than half an hour from any important destination while in Waterloo.

Green Square Station provides strong connections to all major attractions sitting&nbsp;just five kilometres from the CBD, three kilometres from UNSW and five kilometres from Sydney International Airport.

The area is well connected, with a number of bus services stopping along O&rsquo;Dea Avenue including the 302, 303, 348 and M20, providing connections to central Sydney, southern Sydney and Bondi Junction.

Waterloo&nbsp;will soon be even more connected, with the Sydney Metro, set for delivery in 2024, anticipated to connect the suburb to Central Station in just two minutes.

4. Value

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Residents can enjoy first-class amenities, easy travel to work and recreation, and peace of mind that they have chosen to live in an area that&rsquo;s set to grow in demand.

&ldquo;Waterloo has become a highly desirable suburb for owner-occupiers, investors and tenants alike&rdquo;, Crown Group said in their development application for Waterfall by Crown Group.

Affordable and accessible, Waterfall&nbsp;by Crown Group provides the opportunity to live in contemporary comfort at true value for money, with exciting transformations of the inner-city suburb underway.

5. Quality design

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Delivered by Crown Group and designed by SJB Architects, Waterfall&nbsp;by Crown Group boasts a luxurious, architect-envisioned property by a reputable Sydney-headquartered company.

Interiors of the residences follow an open-plan design, wrapped in floor-to-ceiling windows, allowing natural light to filter through.

Kitchens feature&nbsp;luxury Miele appliances, along with reconstituted stone bench tops, with apartments finished with high-quality,&nbsp;fine natural materials, creating clean, zen-like spaces.

The dwellings spill out onto generous outdoor entertaining spaces, delivering not only style but function also.&nbsp;

6. Family living

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&ldquo;A short commute from Waterloo means more time that you can spend with loved ones, leading to an ideal work-life balance&rdquo;, the project marketing points out.

Waterloo delivers a number of family-friendly amenities, including nearby parklands and educational institutions.

The abundance of leading education options in the area makes it easy for any parent, with nearby schools including Gardeners Road Public School, Sydney Girls High School and Sydney Boys High School.

University students have three world-class universities close by, the University of New South Wales, University of Sydney and University of Technology Sydney.

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Inspired by the lush, tropical landscapes of Indonesia, Waterfall by Crown Group delivers 331 residences in a prime Sydney location.

Why buy at Waterfall by Crown, Crown Group's Waterloo apartments

Crown Group has expanded its footprint out of Sydney, announcing&nbsp;Artis at Southbank as their first ever development outside of Sydney.

They&#39;ve had their go-to Sydney architect, Koichi Takada, design the 16-level, 152-apartment tower, his first in Melbourne.

Takada, who created Crown Group&#39;s award-winning Mastery by Crown Group and Waterfall by Crown Group, was inspired&nbsp;by two nearby iconic landmarks - the flowing spine of the Arts Centre, and the new NGV Contemporary art and design gallery, the latter forming part of the $200 million redevelopment of the precinct.

Koichi Takada said the&nbsp;project&rsquo;s name is a nod to the concept of &lsquo;art in motion&rsquo; which is reflected in the design of the fluid ribbon-motion fa&ccedil;ade of the two elliptical-shaped buildings.

<a href="https://www.urban.com.au/new-apartments/175-187-sturt-street-southbank">To keep up to date with the development and its launch, enquire here</a>

&quot;Every aspect of the interior will also reflect the bohemian art culture of Southbank,&quot; Takada added.

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Crown Group Chairman and Group CEO, Iwan Sunito, said the decision to branch out to Melbourne made sense, given the amount of interest from&nbsp;Melburnians in their Sydney projects.

&quot;We&rsquo;re excited to finally bring our iconic design and luxury resort-style amenity to the Victorian capital,&quot; Sunito said.

&quot;Melbourne is a vibrant city with long-term investment potential and a key market in our plans for growth across Australia.

&ldquo;We&rsquo;ve been waiting for the perfect site in a prime inner-city location for about 10 years..

&ldquo;We wanted to create something rare and unique for our first project in Melbourne, and this location and the luxe, refined and timeless design will appeal to many.&rdquo;

Wellbeing and connection to nature, a staple of Crown Group&#39;s Sydney developments, is on show at Artis, which will have a number of&nbsp;exclusive resident facilities and amenities, including an indoor lap pool, spa, sauna, yoga studio, gym, resident&rsquo;s lounge and landscaped rooftop garden with views of the Melbourne skyline and Port Phillip Bay.

<a href="https://www.urban.com.au/new-apartments/175-187-sturt-street-southbank">To keep up to date with the development and its launch, enquire here</a>

Situated adjacent to a tram stop for convenient access into the city and universities, the residence is only a short walk to St Kilda&nbsp;Arts Precinct including the Malthouse Theatre, National Gallery of Victoria and Queen Victoria Gardens.

Crown Group Sales Director, Prisca Edwards said that currently all signs for the Melbourne property market are looking positive with housing and apartments seeing growth in the last quarter.

&quot;We are already seeing an upturn in property prices, auction clearance rates and sales,&quot; Edwards noted, adding that Artis is&nbsp;located at a prime inner-city location that boasts good investment opportunity and strong long-term capital growth prospects.

Crown Group recently celebrated its 25-year anniversary since its conception. Over that period they&#39;ve received 50 national and international awards.

Two of their Sydney projects - Infinity by Crown Group and Arc by Crown Group, were awarded the 2021 Best Tall Building under 100 metres by the prestigious Council of Tall Buildings and Urban Habitats.

Koichi Takada said the project’s name is a nod to the concept of ‘art in motion’ which is reflected in the design of the fluid ribbon-motion façade of the two elliptical-shaped buildings

Crown Group reveal first Melbourne apartment development, Artis at Southbank

The soon-to-be national property developer, Crown Group, has unveiled its penthouse collection across two of its Sydney apartment developments.

The architecture-led penthouses in Crown Group&#39;s&nbsp;Mastery by Crown Group and Waterfall by Crown Group developments are being pitched at potential onshore and offshore investors, now New South Wales is allowing quarantine-free travel.

Iwan Sunito, Crown Group co-founder and group chief executive, said, despite the COVID-19 outbreak, Asian investment in Sydney remains very strong.

&ldquo;Compared with many global cities, Sydney offers stronger growth prospects for property owners; backed by a stable government, strong education market and a demand for housing which outstrips supply.&rdquo;

This year, the Crown Group buyer pool is made up of a mix of offshore and onshore investors, with demand from the Asian market holding up despite travel restrictions.

Crown Group tapped in to the work-from-home trend, pivoting toward&nbsp;flexible floor plans and internal and external living areas, along&nbsp;with resort-style amenities and communal landscaped gardens.

The completed penthouse in the Waterfall by Crown Group apartment development in Waterloo spans two levels and has three bedrooms across its 147 sqm of living space. There&#39;s a balcony over 40 sqm, and a private rooftop with city skyline views.

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Waterfall by Crown Group is a $400 million master-planned development comprising 331 apartments across three eight-storey buildings and one 22-storey tower, which is home to the highest man-made waterfall in the southern hemisphere.

Inspired by the tropical landscape of Indonesia&rsquo;s Kalimantan and developed in conjunction with award-winning SJB Architects, Waterfall is a veritable rainforest in the heart of the city, offering access to tranquil gardens, a cantilevered gym, rooftop infinity pool, 49-jet jacuzzi for up to 16 people, outdoor cinema and music and function rooms.

Down the road is Crown&#39;s Mastery by Crown Group development in Green Square, a&nbsp;cluster of five newly completed buildings offering a total of 368 luxury apartments and anchored by a 19-storey, timber-clad tower featuring three exclusive penthouses.

Designed by&nbsp;Japanese architect Kengo Kuma, who recently designed the 2020 Olympic Stadium in Tokyo and the internationally acclaimed V&amp;A museum in Dundee, Scotland, the tower forms part of a rare collaboration of three renowned architectural firms: Kengo Kuma; established Sydney architects Silvester Fuller; and Koichi Takada Architects, who created sophisticated Japanese-inspired interiors with a generous use of natural materials.

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Part of the exclusive Penthouse Collection are&nbsp;three architecturally-designed penthouses in Kengo Kuma&rsquo;s cantilevered tower. Offering between 150 sqm to&nbsp;171 sqm of outdoor space, they occupy the top floor of the tower envisioned by Kengo Kuma to act as a vertical urban forest, with views towards Sydney&rsquo;s CBD, Centennial Park, and&nbsp;panoramic water views to the south.

The penthouses feature water&nbsp;and moisture-resistant travertine&nbsp; in the kitchen island benchtops, splashbacks, and in the bathroom walls, floors and vanity benches. There are Smeg appliances throughout, including rangehoods, gas cooktops, ovens, steam ovens, microwave ovens and coffee machines.

Buyers will have the option to upgrade to a Japanese onsen style bathtub,&nbsp;made of fragrant hinoki cypress, in the ensuite.

&ldquo;Mastery by Crown Group is the last council-permitted tower for the area, meaning that this is an exclusive opportunity to not only live in the very first Kengo Kuma-designed residential building in Australia, but to secure views that will be impossible to replicate in Waterloo with existing zoning rules,&rdquo; Sunito said.

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Penthouse Collection residents will have access to Mastery&#39;s resort-style facilities which include an infinity-edge rooftop pool, gym, spa, mini-cinema and a community room. Australia&rsquo;s first Japanese &ldquo;eat street&rdquo; is located on the doorstep.

The Mastery and Waterfall Penthouse Collection apartments are for sale, from $3.75 million to $4.88 million..

There are still studio, one, two and three-bedroom apartments&nbsp;for sale, priced from $630,000 and ranging&nbsp;to $2.37 million.

Knight Frank estimates that in 2021 Sydney luxury real estate prices will surge by 10 per cent. The outlook remains positive for 2022 as well, with a healthy seven per cent&nbsp;year-on-year growth forecast.

Crown Group tapped in to the work-from-home trend, pivoting toward flexible floor plans and internal and external living areas

Crown Group release penthouses in Mastery and Waterfall, Sydney apartment developments

The higher demand for new super-prime apartments has prompted a 36 per cent value lift since June 2015, outperforming the established apartment market, according to recent Knight Frank research.

There had been a 31 per cent increase in established apartment values across the major cities in the same period.

However Sydney was the only city to buck the trend with its older stock up by 48 per cent compared to 30 per cent for new apartments, with limited new luxury products being launched across Sydney.

Knight Frank defines super-prime as the top 1 per cent of each market by value &ndash; a threshold of more than $10 million in Sydney and Melbourne and $7 million in Brisbane, Perth and the Gold Coast.

Sales of luxury apartments worth more than $10 million surged during the first half of 2021, compared to the decade average, the Knight Frank research shows.

The report calculated 67 super-prime luxury apartments changed hands around the nation, although the majority were at Crown Residences at One Barangaroo.

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Inside the One Barangaroo penthouse

&ldquo;The first half of 2021 was the first time it&rsquo;s been possible that exchanged sales in the super-prime Crown Residences at One Barangaroo have been captured within the total residential sales volume by our research team,&quot; aid Michelle Ciesielski, Knight Frank&rsquo;s head of residential research.

&ldquo;What we saw in this time was the top five super-prime apartment sales in Sydney average $39 million, and four of these five apartment sales took place at One Barangaroo - reflecting the demand of our ultra-wealthy population for super-prime luxury homes in the sky.&rdquo;

&ldquo;The widening gap between buyer demand and appropriate property supply remains concerning, and residential construction difficulties continue to delay delivery of new products,&quot; said Michelle Ciesielski.

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Inside the One Barangaroo penthouse

&ldquo;The shortage of suitable product, particularly at the top end of the market where rightsizes play, has been exacerbated by developers unable to easily secure sites in prime locations adding to the highly pressurised buying environment across Australian cities.&rdquo;

When it comes to prime residential, generally defined as the top 5% of each market by value across Australia, Knight Frank&#39;s latest report advised Sydney saw the greatest rise in apartment prices, some 10.6 percent, followed by 10 percent in the Gold Coast.

Knight Frank definition of prime sees a threshold of more than $3 million in Sydney and Melbourne and $2 million in Brisbane, Perth and the Gold Coast.

Prime price apartment prices increased 3.2% in 2020 to $25,500 psi, ranging from $13,000 psm to $65,000 psm.&nbsp;

Values for new apartments have jumped by 36 per cent since June 2015

jchancellor-FAypfDUnLy

One Barangaroo leads as super-prime apartment off the plan sale prices strengthen

Crown Group,&nbsp;the soon-to-be national apartment developer,&nbsp; are changing the face of Sydney&#39;s inner eastern suburb Eastlakes&nbsp;with their $1 billion lifestyle precinct, The Grand Eastlakes.

Formerly known as Eastlakes LIVE, the multi-stage development has been dubbed &#39;the new east&#39; by the team at Crown and will home nearly 500 apartments across five buildings, a new eat street, and a two retail precincts, set on both sides of the project.

Stage one, located on the north side of Evans Ave and opening imminently, includes 133 apartments located&nbsp;above a 15-retail outlet shopping centre, anchored by a larger format 1600 sqm ALDI and a Woolworths Metro.

Stage Two, located on the south side of Evans Ave, which will&nbsp;commence&nbsp;construction in late 2022, will see a further&nbsp;357 apartments built, located above their own&nbsp;13,000 sqm, three-storey shopping centre, designed by Buchan Group. That will feature&nbsp;80&nbsp;retail outlets including a full line Woolworths and a&nbsp;community town centre including a medical centre and public library.

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Crown Group Chair &amp; Group CEO Iwan Sunito said Crown Group is creating a world-class urban village and destination in its own right at Eastlakes attracting a whole new community to live, work, shop, exercise and dine with their loved ones, friends and family.

&quot;This project will celebrate and showcase the work of architects as &lsquo;placemakers and collaborators&rsquo; that goes beyond the design just of buildings and brings a new life and joy to a previously tired and uninviting urban setting, in much need of renewal and revitalisation,&quot; Sunito said.

&ldquo;What it also brings is a flow-on effect of continued urban growth and renewal, more development, public infrastructure, transport, amenities and commercial activity to Eastlakes and surrounding areas.

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Colliers Residential Managing Director Peter Chittenden, who is managing sales of stage one at The Grand Residences, said that not only is Crown Group creating Sydney&rsquo;s new east, a dynamic entertainment and lifestyle precinct but it is also an affordable alternative to other eastern suburbs or inner-city neighbourhoods where property seekers are priced out.

&ldquo;Ideal for owner-occupiers, families or downsizers wanting all of the convenience of living above a shopping centre, this project is attracting interest from young families and first home purchasers who are currently renting in the eastern suburbs, love the east but are priced out of nearby beachside suburbs. This is the next best option,&rdquo; he said.

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&ldquo;The project will also attract healthy rental returns, being a brand new development with all of Crown Group&rsquo;s spectacularly conceived resort-style facilities such as beautiful pools and rooftop dining areas, so it certainly is attractive to investors as well.&rdquo;

&ldquo;The Eastlakes Shopping Centre, which is currently operating, will be unrecognisable when the entire project is completed in late 2025,&rdquo; Chittenden added.

Crown have a solid reputation for delivering mixed-use precincts, and buyers have too benefitted in previous projects.

Property values at Top Ryde City Living, Crown&#39;s&nbsp;award-winning residential project north of the bridge which also saw 500 apartments across seven high-rise towers, saw prices increase&nbsp;33 per cent from the start of the project through to the completion.

Chittenden suggested that buying a property above a high-quality shopping centre is a great long-term investment which may increase the value of the property as well as attract tenants for rental properties.

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&ldquo;Property prices in the local area may also see a considerable uplift with the completion of The Grand precinct by late 2025 which makes buying now at the beginning of the project prudent. Given the extensive retail convenience, it&rsquo;s a wonderful opportunity for families, downsizers, first home or next home purchasers,&rdquo; Chittenden said.

&ldquo;Crown Group is genuinely transforming Eastlakes which will be a game-changer for the local area. It&rsquo;s tremendously exciting for this largely unknown pocket of Sydney&rsquo;s east to be completely revitalised and reinvigorated with stunning new amenity and immaculately finished residences,&rdquo; he said.

Among the string of highly coveted industry awards that Crown Group has won for its slew of iconic mixed-use projects, The Grand Eastlakes was awarded the 2013 UDIA NSW &amp;&nbsp;ACT Awards for Excellence for Concept Design.

Apartments are for sale from $740,000 for a one-bedroom apartment with car space, and rise to $1,520,500 for a three-bedroom apartment with car space.

Crown Group Chair & Group CEO Iwan Sunito said Crown Group is creating a world-class urban village and destination in its own right

How Crown Group are changing the face of Sydney's Eastlakes with The Grand

Leading property developer Crown Group are offering prospective buyers&nbsp;to stay in their striking, $400 million Waterfall by Crown apartment development in Sydney&#39;s Waterloo.

Buyers will have the chance to reside in a two-bedroom plus home office apartment - fully furnished with Balinese-style interiors - as well as take in the amenities, including the heated 25 metre rooftop swimming pool and spa with views across Sydney.

The apartment is located essentially behind the colourful waterfall, the largest man made waterfall in the southern hemisphere, which&nbsp;runs all the way up one of the seven storey buildings.

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Having taken part in the Try Before You Buy offer, Urban can confirm no shattering&nbsp;water noises from the other side of the window, just soothing water sounds in the home working space.

SJB director Adam Haddow, the architect for Waterfall by Crown&nbsp;architect&nbsp;nailed the brief, which was for residents to feel like they could be anywhere in the world, yet still be just five kilometres from the city.

Crown Group chairman Iwan Sunito says it&#39;s probably the best urban resort they&#39;ve ever created.

&quot;Waterfall by Crown Group begins with the vision&nbsp;and a dream of bringing nature in to the heart of Sydney.&quot;

Sunito says that to some extent, the inspiration was from Sunito&#39;s upbringing, having been raised in the jungle of Kalimantan in Borneo.

No clunky door openings immediately greeted by lifts, rows of letterboxes or left over deliveries at Waterfall by Crown.

One of the entrances off O&#39;Dea Avenue opens to the bamboo tunnel, offering a very south-east Asia feel. The bamboo towers like an archway overhead and creates an encased canopy. The other entrance from Dunkerley Place, where parking is offered for visitors, and then through a further security gate&nbsp;for residents, is the onsite concierge and main lobby.

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Exiting the bamboo tunnel is a hotel-style tranquil lagoon with seating and summer lounge pods on the fringe. The lagoon lights up at night with a myriad of colours giving apartment dwellers who face inwards a peaceful and still private view from their balconies.

Then comes the showpiece.&nbsp;The waterfall, measuring 22 metres, streams down the side of one of the building&#39;s. It is also lit up at night.

The apartments are spacious, with the master-suite with its own bathroom tucked privately away from the living, kitchen and dining area.

The rooftop on one of the building&#39;s homes the cantilevered gym and the heated lap pool and jacuzzi with 49 jets. Also on the level is a function room and kitchen area which can be booked. Another building, all accessible even if you don&#39;t reside in that building, is a rooftop cinema with vertical green walls of around 5000 plants continuing the tropical and holiday-style&nbsp;atmosphere.

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There&#39;s, 2,600 sqm of&nbsp;tropical gardens all up, and 3,600 sqm of neighbouring pet-friendly parks. Immediately outside of the development is a retail precinct with 12 grocery, lifestyle and food and drink establishments&nbsp;including Moo Yoghurt, Just Fried Chicken, Eclat Patisserie, DJ Hair Artistry and Asian supermarket, Parasol.

The &quot;pets welcome&quot; vibe contyinues with two pet-focused stores, the dog groomer Baby Pet Studio and&nbsp;YuMiao, a cat caf&eacute; based on a model that is popular in Japan.

As to allow just qualified buyers who are in a position to purchase to take part in the scheme, Crown ask for a fully refundable $10,000 deposit for the stay.

Those who don&rsquo;t wish to proceed with a purchase will be charged a nightly rate.&nbsp;

Prices at Waterfall start from $690,000 for a studio and $825,000 for a one-bedroom apartment.

Prices rise to a three-bedroom penthouse with two car spaces which is priced at $3.75 million.

One of the entrances off O'Dea Avenue opens to the bamboo tunnel, offering a very south-east Asia feel

Crown Group offer Try Before You Buy incentive at Waterfall by Crown Group in Waterloo

Crown Group are on the look out for apartment development sites, as the Sydney headquartered developer looks to bulk up its apartment development pipeline for the next five to 10 years.

They&#39;re not limiting their search to opportunities just in the Harbour capital however, with&nbsp;Crown Group Chairman and chief executive Iwan Sunito suggesting they are also looking in Melbourne and Brisbane.

&ldquo;While the international border remains closed, growth will be hampered significantly,&quot; Sunito said, adding that the hampered growth is why they are looking at development deals.

[smartcode_project:default project_id=5763 project_image_fid=56773] 
 
&ldquo;The market is more realistic than three to five years ago as foreign groups and state-owned enterprises have left the market.&nbsp;

&ldquo;The market contracted due to the Government&rsquo;s policy on foreign buyers having to pay double the stamp duty as well as difficulty in finding access to funding.&nbsp;&nbsp;

&ldquo;Covid-19 and the shutdown of the international border also dramatically impacted Australia&rsquo;s residential apartment market, where foreign buyers used to make up at least 50 per cent of purchasers,&rdquo; Sunito noted.&nbsp;

[smartcode_project:default project_id=7020 project_image_fid=163819]

Despite the international border remaining closed, Crown Group remains confident in the future, based on initiatives such as government stimulus packages such as Jobkeeper which has buoyed Australia&rsquo;s economy.&nbsp;

Sunito compares the stimulus supply offered by the Australian government as similar to the US.

&ldquo;Property prices have risen in the US in the last 12 months, which is not dissimilar to Sydney,&rdquo; Sunito noted.&nbsp;

[smartcode_project:default project_id=7020 project_image_fid=163817]

&ldquo;There is such a shortfall of city apartments. The first home buyer grant really only impacts the house and land market due to the price point. It&rsquo;s barely making an impact in the apartment market as apartments in the inner city are upwards of $1 million.&rdquo;&nbsp;

&ldquo;The city will experience a crisis of supply which will in turn push the price growth even further in inner city apartment developments,&rdquo; Sunito said.

Crown are currently marketing two inner city Sydney projects, the luxury Waterfall by Crown at Waterloo, completed in late 2019 shortly before COVID hit, and the nearby Mastery by Crown which will be Australia&#39;s first Japanese-themed community.

Designed by acclaimed Japanese architect Kengo Kuma in collaboration with&nbsp;Koichi Takada&nbsp;Architects and Silvester Fuller, the masterplanned community will have five&nbsp;uniquely designed and distinct residential buildings positioned above a 2,175&nbsp;sqm&nbsp;retail precinct which will home&nbsp;27 stores and a new&nbsp;Japanese eat street.

[smartcode_project:default project_id=7020 project_image_fid=163813]

“While the international border remains closed, growth will be hampered significantly," Sunito said

Crown Group

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