Room reveals secures million-plus The Block All Stars audience
The Block All Stars got over 1 million viewers – but fell short of winning its timeslot on its first Sunday night outing.
Its overall audience was 1.11 million, beaten by Channel Seven's Sunday Night, which rated 1.18 million in the 6.30pm to 7.30 timepm.
Although winning the ratings within many key demographic groups, it's only the second time above 1 million for the show amid its initial 10 shows.
Perhaps there's not the ongoing curiosity there since the audience knows all the contestant characters.
The overall weakened viewing is certainly not for want of getting straight into the renovations, as there have already been two quick room reveals by the so-called All Stars.
The first time over 1 million was achieved was last Monday night's first room reveal.
The Monday night room reveal had a 1.13 million audience, according to OzTAM.
The four couples to star in The Block: All Stars season hark back to Adelaide's Phil and Amity (2003), then Sydney's Mark and Duncan (2010), Melbourne's Josh and Jenna (2011), and Melbourne's Dan and Dani (2012).
It was in March last year when Property Observer first wrote The Block renovation television series was set to return home to Sydney after its South Melbourne series.
The production company bought four single-level semis at Bondi, with its hush-hush purchase costing an estimated $4.4 million or more.
The two first seasons were hugely successful in the ratings, with the first season averaging 2.4 million viewers an episode, and over 3 million watching the 2003 season finale.
