Tower reveal: Hirsch & Faigen secure approval for Palm Beach apartment project Hemingway

Rothelowman have designed the tower which has been described as a multi-storey reimagining of the area’s humble holiday shacks from the late 1950s and 1960s.

Tower reveal: Hirsch & Faigen secure approval for Palm Beach apartment project Hemingway
Tower reveal: Hirsch & Faigen secure approval for Palm Beach apartment project Hemingway

The national developer Hirsch & Faigen have had sign off for their first project on the Gold Coast.

They'll be developing Hemingway, named after the famous author Ernest Hemingway, which will span 14-levels near the sand at Palm Beach. The project will comprise 78 residences fronting the exclusive Jefferson Lane beachfront enclave.

Rothelowman have designed the tower which has been described as a multi-storey reimagining of the area’s humble holiday shacks from the late 1950s and 1960s.

Hemingway will be made up of a variety of one, two, three and four-bedroom apartments.

Tower reveal: Hirsch & Faigen secure approval for Palm Beach apartment project Hemingway

The development will also house its own ground-level café and expansive communal open space with a swimming pool, pool lounge, barbeque area and outdoor cinema.

The Melbourne-based developer is a partnership between the Hirsch family — also well-known for its petroleum, horse racing and wine interests — and property lawyer/developer Daniel Faigen.

Hirsch & Faigen purchased the 1644 sqm corner site at 1267-1273 Gold Coast Highway, which also has frontages to both Seventeenth Avenue and Jefferson Lane, in 2016 for $3.85 million.

It lodged its development application in mid-2019 and despite concerns raised over the project’s height and high-density, Gold Coast council officers deemed the tower was “not considered to offend the local skyline” and was “appropriately serviced by infrastructure”.

Tower reveal: Hirsch & Faigen secure approval for Palm Beach apartment project Hemingway

An assessment of Hemingway’s design by the council’s Office of Architecture and Heritage provided a further tick of approval, citing that it would “reinforce the local identity” and “contribute to the emerging character of the area”.

“The development as a whole provides a distinct architectural appearance through its form which incorporate subtle design elements of the 1950s and 1960s beach house, articulated floorplate, sculptured columns and projections which are combined with high-quality material selections which include applied finishes in varied sandstone shades,” its analysis stated.

Hirsch & Faigen director Richard Hirsch said the development approval for Hemingway reflected the architectural intelligence, innovation and intuition of its design as well as empathy for its surrounds and the Gold Coast’s beach heritage.

“We’re committed to design, sustainability, usability and creating timeless, contemporary buildings that improve the lives and wellbeing of all that interact with them,” he said.  

“This is a great design-led outcome that in time will prove to be an outstanding result not only for the site but also the whole of Palm Beach, which is one of the Gold Coast’s truly unique beachside treasures.”

Tower reveal: Hirsch & Faigen secure approval for Palm Beach apartment project Hemingway

Mr Hirsch said Rothelowman’s architectural vision for Hemingway was a reinvention of the suburb’s traditional beach houses, inspired by wrap-around decks and expansive views.

“Hemingway will be a slender residential tower with cut outs that dramatically expand the indoor-outdoor experience and reframe the view-lines through to the ocean to deliver true panoramic views,” he said.

“The design is a perfect fit for its unique location and will help define the future of the once sleepy suburb of Palm Beach, which has become highly sought-after and increasingly more exclusive but lost none of its charm.”

Other developments for sale on the Gold Coast

Shoreline, Surfers Paradise

Shoreline is the latest Surfers Paradise tower to be created by Marquee Development Partners.

The boutique 27 apartment development across 17 levels offers residents a luxury unseen in the between Surfers Paradise and Broadbeach for a number of years.

Miles Residences, Kirra Beach

The Miles Residences Kirra Point will be one of Kirra Point's most impressive towers when it's completed in 2023.

The development of 118 apartments is part of the redevelopment of the Kirra Beach Hotel. The brains behind the operation is the family-ran KTQ Group, led by Peggy Flannery, who are behind the award-winning Elements of Byron Bay.

Joel Robinson

Joel Robinson

Joel Robinson is a property journalist based in Sydney. Joel has been writing about the residential real estate market for the last five years, specializing in market trends and the economics and finance behind buying and selling real estate.

Tags: 
Gold Coast Apartments Palm Beach

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