Seymour Group to create luxury New Farm apartment development

Seymour Group, founded by rich lister Kevin Seymour has submitted plans for a boutique six-level apartment development at 39 Griffith Street, a site bought at auction for $7.75 million in 2019.
Seymour Group to create luxury New Farm apartment development
The view over the Brisbane River from the proposed tower. Image credit: Bureau^proberts
Alison Warters March 8, 2022

The Brisbane developer Seymour Group is planning a high-end tower in the exclusive riverside suburb of New Farm.

Seymour Group, founded by rich lister Kevin Seymour, has submitted plans for a boutique six-level apartment development at 39 Griffith Street, a site bought at auction for $7.75 million in 2019. It was a record for the area at the time.

There will be just five apartments, including a double-storey penthouse in the building designed by Bureau^proberts, who note in their design statement to the Brisbane City Council that they seek to create an exemplary design outcome with residential amenity at the forefront of the design.

“The development maximises key views in and around the development, leveraging off its position adjoining the Brisbane River," the statement read.

"The proposal orientates balconies and habitable living spaces towards the Brisbane River to maximise outlook for residents.

Seymour Group to create luxury New Farm apartment development

"The primary materials are complimented by details of a finer scale to create rhythm and visual interest, including varied window forms, distinctive curved features, screening elements and layered landscaping."

Comprising of one three-bedroom apartment and four four-bedroom apartments, the development will maximise views, leveraging off its position adjoining the Brisbane River.

Balconies and living spaces have been orientated toward the river, encouraging the use of the outdoor spaces and following the principles of the New World City Design Guide: Buildings that Breathe.

“The primary materials are complimented by details of a finer scale to create rhythm and visual interest, including varied window forms, distinctive curved features, screening elements and layered landscaping.”

Seymour Group to create luxury New Farm apartment development

The large sweeping form of the build has been designed to echo the organic movement of the Brisbane River, while the double-story penthouse, riverfront pool deck and glass-edge pool heighten the sense of luxury within.

Vertical living greenery has been planted throughout to soften the visual aspect of the build, which presents as five-storeys from the street, staying consistent with neighbouring developments.

The site is within proximity to major developments, expansive open space, social infrastructure and public transport facilities, including Sydney St Ferry Terminal, the New Farm River Walk and Merthyr Park. Construction on the development began in December 2021 and is expected to be completed in mid-2023.

Alison Warters

Alison Warters is a property journalist for Urban, based in Sydney. Alison is especially interested in the evolution of the New Build/Development space, when it comes to design innovation and sustainability.

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