Inside look: Residential opportunity at new $500 million Marina Mirage, Main Beach redevelopment

Makris expects the project to suit retirees, independent and affluent buyers, well established couples, and families
Inside look: Residential opportunity at new $500 million Marina Mirage, Main Beach redevelopment
Marina Mirage
Joel Robinson February 8, 2023

The Marina Mirage, the longtime hub of popular Gold Coast beachside suburb Main Beach, is set for a $500 million redevelopment by its owner, South Australian shopping centre tycoon Con Makris.

Makris, who has owned the Marina Mirage at 74 SeaWorld Drive, Main Beach, since 2013, has filed plans for a full redevelopment which will turn it into a world-class destination for both Australian and international tourism.

Inside look: Residential opportunity at new $500 million Marina Mirage, Main Beach redevelopment

There's a limited opportunity to buy into the exclusive project which fronts SeaWorld Drive, Palazzo Versace, Mariners Cove and Broadwater.

As well as an extensive retail and dining precinct and a 110-room hotel, which will come with all the trimmings expected of a high-end hotel, on offer will be 44 apartments and 46 villas. 

There will be just four four-bedroom offerings, 56 three-bed residences, and 32 two-beds.The villas will be spread across four buildings, either side of the central pool, and the two residential buildings pointing toward the hotel block.

Inside look: Residential opportunity at new $500 million Marina Mirage, Main Beach redevelopment

Extensive amenity is spread across a number of areas. A ground floor pool will dissect the whole development. A further three swimming pools are planned, across three different rooftops, one of which (crowning the hotel) will have a bar and a seating lounge.

Melbourne architect Elenberg Fraser has handled the design of the seven-building project, with each structure having a height limit of 15 metres, or three levels.

The architecture firm, who have designed Vitale's mixed-use project The Mondrian in Burleigh Heads, will be keeping the iconic Marina Mirage sails. They will be reintroduced as part of the development at the same height as they currently are. They've been the entry point to Main Beach since the Marina Mirage opened in 1998.

Inside look: Residential opportunity at new $500 million Marina Mirage, Main Beach redevelopment

The buyer profile of the apartments and villas has also been highlighted in the documentation submitted to the Gold Coast City Council.

Makris expects the project to suit retirees, independent and affluent buyers, well established couples, and families.

They will enjoy beach leisure, fine dining, museums and galleries, and cultural exploration.

The report even goes as far as what they desire. Health and well being, quality family time, reduced maintenance, and ownership and freedom are the key desires of the future buyers.

Elenberg Fraser wanted to bring a level of coastal ecology to the project.

Inside look: Residential opportunity at new $500 million Marina Mirage, Main Beach redevelopment

"Historically, the relationship between people, plants and animals has been one of dependence and happy coexistence," the report by Elenberg Fraser noted.

"However, since colonisation people have become increasingly isolated from both plants and animals in their natural habitat. Instead of vegetated landscapes teeming with life, animals and plants have been pushed out of the hard urban environment of our cities."

They say Marina Mirage will reconstruct this ecosystem.

I"t will be a cohesive, wholistic environment, where people live in the landscape with animals, forming relationships with place.

"This re-wilded site will be heavily planted with native species, allowing native animals to return home, co-existing harmoniously with people."

Inside look: Residential opportunity at new $500 million Marina Mirage, Main Beach redevelopment

Outdoor spaces were also a key element in the design process of both the apartments and the wider project.

"With more than 300 ‘comfortable’ days in Gold Coasts subtropical climate, outdoor spaces are critical in making the most out of our environment.

"Green spaces, balconies, terraces, laneways and water areas provide a seamless transition from indoor to outdoor, public and private and generate a greater thermal environment.

"The consideration to city rooms encourages occupation with public congregation spaces that have access to natural air and subtropical vegetation. Balconies laneways and terraces allow for indoor and outdoor spaces to be protected by natural elements; sun, wind and rain, and transforms the areas by creating private and public spaces.

"Outdoor spaces are especially relevant in ensuring the typology is activated and engaged by the city and its occupants. It encourages outdoor spaces within the building to create habitable green and elevated areas for entertainment."

Fast facts about the Marine Mirage redevelopment

  • 2,421 sqm of retail
  • 6,591 sqm of resort area
  • 10,852 sqm of villa area
  • 7,397 sqm of residential area
  • 4,695 sqm of landscaping
  • 110 resort rooms
  • 44 apartments
  • 46 villas
  • 381 carparks

Joel Robinson

Joel Robinson is the Editor in Chief at Urban.com.au, managing Urban's editorial team and creating the largest news cycle for the off the plan property market in the country. Joel has been writing about residential real estate for nearly a decade, following a degree in Business Management with a major in Journalism at Leeds Beckett University in England. He specializes in off the plan apartments, and has a particular interest in the development application process for new projects.

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