Hirsch & Faigen's Yves, Mermaid Beach apartment development, half sold in two months

It’s been a phenomenon driven by local buyers, with a vast majority of Yves purchasers coming from within a 50-kilometre radius of Mermaid Beach.
Hirsch & Faigen's Yves, Mermaid Beach apartment development, half sold in two months
Render of Yves architectural form. Image supplied
Alison Warters April 4, 2022

Gold Coast locals have descended on Melbourne developer Hirsch & Faigenhird Gold Coast apartment project, Yves.

The Mermaid Beach development is now 50 per cent sold since its launch, which has prompted Hirsch & Faigenbring forward construction, which will be handled by Hutchinsons, to May.

Most of the buyers have been local to the Gold Coast, the majority coming from within 50km of Mermaid Beach.

“Many of these buyers are local downsizers, and even some local first home buyers, all of which have been enticed by Yves proximity to key amenities including the beachfront, Pacific Fair, the Gold Coast Highway and Broadbeach, while remaining secluded in its own private pocket,” Hirsch and Faigen’s QLD Sales Manager, Alex Jokovich, said.

“I think the locality of buyers we’ve welcomed is a huge testament to Yves’ appeal to discerning locals who have a deep appreciation and understanding of the projects positioning in one of the coasts’ most coveted residential addresses.”

Designed by Rothelowman, Yves will rise 26 levels at 7-9 Mermaid Avenue and comprise 145 apartments.

Hirsch & FaigenFounder Daniel Faigen said, as with each of their Gold Coast projects, they wanted to create something that differentiated them from the market.

"I think the sales we’ve achieved to date are a strong indication that our aptitude for quality design and remarkable architecture are resonating with buyers."

Prices for remaining Yves apartments range from $875,000 to $2.495 million.

Yves’ ultra-exclusive penthouse collection remains for sale, offering 335 sqm of living space. Prices for the penthouse collection range from $4.25 million to $5.5 million.

The brief shelf life of Hirsch and Faigen product has become a family narrative across the coast, after the developer notched successive sell-outs in its first two forays onto the Gold Coast – in Hemingway Palm Beach and Emerson Kirra.

“Given the rate with which apartments have been purchased to date, we expect the remaining apartments to sell out fast,” Jokovich added.

Yves will feature an array of residents only amenities, which will feature a 20-metre lap pool, children’s garden, fully equipped gym and yoga studio, wellness spa and sauna, as well as a private rooftop sky lounge and wine bar.

Alison Warters

Alison Warters is a property journalist for Urban, based in Sydney. Alison is especially interested in the evolution of the New Build/Development space, when it comes to design innovation and sustainability.

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