First look: Abedian family's plans for Coolangatta's Greenmount Beach Hotel site revealed

Sahba Abedian and his brother-in-law Riaz Rezvanipour, who are behind the new development company Arium, have submitted plans for a 15-level tower with 54 apartments designed by Contreras Earl Architecture
First look: Abedian family's plans for Coolangatta's Greenmount Beach Hotel site revealed
Joel Robinson May 29, 2023PLANNING ALERT

Two years ago the Greenmount Beach Hotel, one on of the most sought-after, beach-facing development sites on the Southern Gold Coast, sold to Sunland's Abedian family for $42.3 million.

Now, Urban can reveal what is being planned for the 2,934 sqm site which straddles 3 Hill Street and 55 Eden Avenue.

Sahba Abedian and his brother-in-law Riaz Rezvanipour, who are behind the new development company Arium, have submitted plans for a 15-level tower with 54 apartments designed by Contreras Earl Architecture.

To be notified when the project hits sales, enquire here.

First look: Abedian family's plans for Coolangatta's Greenmount Beach Hotel site revealed

Of the 54 apartments, 41 will be three-bedroom apartments, a move which Sunland have been known for in previous towers.

Their 272 Hedges Avenue tower in Mermaid Beach had 6 three-bedroom apartments, and their planned tower on Peerless Avenue nearby has 64 three-bedroom apartments.

In the new tower, there will also be 12 two-bedroom apartments, and a single four-bedroom apartment.

The entry from Eden Avenue to the building is past resort-style facilities. A spa with two treatment rooms will sit next to a swimming pool and adjoining plunge pool. There will be a concierge on the ground floor.

The four-bedroom penthouse will have its own rooftop, complete with a private infinity pool, a gym, steam room, sauna, outdoor terrace, and a kitchenette.

First look: Abedian family's plans for Coolangatta's Greenmount Beach Hotel site revealed

In their Design Statement submitted to the Gold Coast City Council, Contreras Earl said the development is positioned in a special location in Coolangatta.

"The location, nestled between the beaches of Greenmount and natural vegetation, provides a unique opportunity to create a residential landmark that coexists with the natural environment. This location conveys a sense of arrival in the Coolangatta neighbourhood.

"This iconic building will create a unique sense of arrival to the prospering suburb of Coolangatta, as well as a beautiful visual addition to the Coolangatta/Greenmount beach corner, as approached from Marine Parade from the east."

First look: Abedian family's plans for Coolangatta's Greenmount Beach Hotel site revealed

They said the tower’s design is inspired by the surrounding vegetation and plants.

"The tower expresses its vertical structure to beautifully articulate the massing of the tower achieving an elegant and strong verticality that resemble a blooming flower.

"The façade columns are unique and performative since they are the main structure of the whole tower, helping to achieve large living open spaces and most importantly to achieve the strong tapered definition of the tower which allows to minimise the footprint of the building and allowing to increase the landscape areas of the ground level."

First look: Abedian family's plans for Coolangatta's Greenmount Beach Hotel site revealed

Contreras Earl said the "challenge conventional architecture" to contribute to the evolution of cities.

"Our design process is motivated by a careful examination of contemporary life and the desire to create structures that coexist with the built and natural environments. The built form of the proposed building is a progression of the conventional box-shaped frame seen in many traditional developments.

"The final design is informed by varying factors that purposefully guide the design outcome. The resultant building expresses the vertical structure of the tower as an elegant mean of articulation."

The Abedian family shut up shop of Sunland Group last year, shedding its assets including its Benowa retail precinct for $16.5 million. They recently completed the build of 272 Hedges Avenue which was their last residential development.

Sunland were behind some of the Gold Coast's most well known buildings, including Palazzo Versace and Q1.

When telling shareholders Sunland were exiting the development game, the Abedian family always said they would run a private development company.

To be notified when the project hits sales, enquire here.

Joel Robinson

Joel Robinson is the Editor in Chief at Urban.com.au, managing Urban's editorial team and creating the largest news cycle for the off the plan property market in the country. Joel has been writing about residential real estate for nearly a decade, following a degree in Business Management with a major in Journalism at Leeds Beckett University in England. He specializes in off the plan apartments, and has a particular interest in the development application process for new projects.

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