"An opportunity not to be missed" Why Siera Property Group couldn't say no to Pipis Bilinga

Siera Property Group secured the prime 1,214 sqm site late last year, along with plans for an 11-level building
"An opportunity not to be missed" Why Siera Property Group couldn't say no to Pipis Bilinga
Joel Robinson October 16, 2023LUXURY LIVING

When the opportunity to purchase a prime site on Golden Four Drive was presented to burgeoning Gold Coast apartment developer Siera Property Group, their founder and managing director Brent Thompson knew it was an opportunity they couldn't pass on.

Thompson says the prime beachfront site offered the chance to create something which combined contemporary elements of luxury residential living with the nostalgia of visiting the beach as a child.

"When the opportunity to purchase 303 Golden Four Drive was presented to us, we couldn't miss the opportunity to take such a special piece of land and design truly unique residences," Thompson says.

"Pipis is very special because we wanted to touch on that nostalgic feel of finding Pippies on the beach, camping by the beach, visiting a family beach shack when they were a child, and deliver residences that captures everything that's special about being able to live on the Southern Gold Coast.

"To be able to purchase such a beautiful piece of real estate and to be able to occupy, whether that's all year round or whether it's to be able to lock and leave and enjoy holidays, it really is just this truly special location and we think that we've paid tribute to that with this beautiful residential design that incorporates all of the aspects that you would expect in high-end residential beachside living as well as in a family home."

Siera Property Group secured the prime 1,214 sqm site late last year, along with plans for an 11-level building. They had Ellivo Architects tweak the design.

Ellivo Co-founder and Director Mason Cowle said the great opportunity with Pipis is obviously it's amazing beachfront site it's quite incredible

"It's quite unusual in the length of the site, so it's allowed us to create two per floor unique residences and because of that length it's given us the ability to open up each of the apartments to the views to the breeze," Cowle says.

"We're really taking a lot of elements if you like from residential design house design but bringing those into a unique apartment product."

The apartments in Pipis start from a generous 279 sqm and they each feature three bedrooms, three and a half bathrooms, and two car spaces. 

From the direct lift access, the three bedrooms are located toward the western side of the apartment. The three bedrooms each have an ensuite, while the master has a walk-in wardrobe. Completing the western side of the apartment is a multi-purpose room, which is expected to be utilised as a cinema room or a home office.

The clever positioning of the bedrooms means as soon as residents enter the apartment from the lift and turn east, the apartment opens up to the kitchen, living and dining space. The living is the last point of internal space, which allows for uninterrupted beach views. The whole of the open plan space is wrapped in a balcony with a built-in barbecue kitchen.

"The design intent met the needs of our future occupants we wanted to understand who those occupants were likely to be and what was going to be important to them and you'll see that that really translates to the team that we've chosen to work with as well for the project being Ellivo," Thompson added.

As well as the beachfront, the proximity to some of the Gold Coast's most emerging neighbourhoods was a driving factor in Siera Property Group's purchase of the site.

"What we've seen over the last few years is this real emergence of cultural precincts and lifestyle amenity and that's what we're seeing on the southern end of the Gold Coast in particular Kirra which is only located five minutes south of Bilinga. There's all of these restaurants and hotels and cafes that are currently under construction."

Thompson also noted the walkway which connects all the way down from the Coolangatta border. That's now getting connected all the way through to Surfers Paradise in the north.

"Being able to have the access to all of that amenity on your doorstep while still being set back away from it so you're not right in the middle of all of the hustle and bustle but you can enter and leave when it suits."

Joel Robinson

Joel Robinson is the Editor in Chief at Urban.com.au, managing Urban's editorial team and creating the largest news cycle for the off the plan property market in the country. Joel has been writing about residential real estate for nearly a decade, following a degree in Business Management with a major in Journalism at Leeds Beckett University in England. He specializes in off the plan apartments, and has a particular interest in the development application process for new projects.

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