Iris Capital to push on with final stage of game-changing Newcastle precinct, East End

Iris Capital to push on with final stage of game-changing Newcastle precinct, East End
Joel Robinson February 3, 2025PLANNING ALERT

Sam Arnaout's Iris Capital has been given the green light to complete the final phase of its landmark Newcastle city centre development, East End.

Iris Capital's involvement in Newcastle started way back in 2016 when it acquired the Hunter Street Mall, a prime 1.66-hectare street site in the heart of the city.

Now Iris Capital, the owner of a multi-billion dollar hospitality portfolio across the country and the developer of two landmark projects in the Gold Coast including the $800 million Victoria & AlbertBroadbeach, is soon to complete its ambitious precinct that has truly changed the face of Newcastle.

The $1 billion East End masterplan is already well established, with several apartment buildings and retail and commercial spaces delivered in the first two stages, perfectly positioned just minutes from the Crown Street Light Rail Station and 200m from Newcastle Beach.

The final stages will include more boutique retail outlets, dining experiences, green public spaces, and modern one, two, three and four-bedroom apartments designed by SJB Architects.

“We are thrilled to have received approval to move forward with the next stage of East End Newcastle,” said Sam Arnaout, CEO of Iris Capital.

“This development is a testament to our commitment to creating a connected, lively, and sustainable community in Newcastle’s city centre. Our vision is to blend heritage and contemporary design to provide a unique space where people can live, work, and enjoy everything this great city has to offer.”

Construction has already commenced on the final stages of East End. The development has already garnered several awards, from the 2022 NSW Mixed Use Development of the Year awarded by the Urban Development Institute of Australia to the Urban Taskforce Australia's 2022 Adaptive Reuse Development Excellence Award.

The apartments are expected to be in high demand from professionals, families, and retirees.

Joel Robinson

Joel Robinson is the Editor in Chief at Urban.com.au, managing Urban's editorial team and creating the largest news cycle for the off the plan property market in the country. Joel has been writing about residential real estate for nearly a decade, following a degree in Business Management with a major in Journalism at Leeds Beckett University in England. He specializes in off the plan apartments, and has a particular interest in the development application process for new projects.

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