ALAND on track to deliver 650 homes to Sydney in 2023

ALAND, who recently celebrated 20 years in operation, is on track to deliver hundreds of new homes after topping out two of its most significant residential projects in Sydney’s western suburbs
ALAND on track to deliver 650 homes to Sydney in 2023
ALAND's Merryland's project, The Gladstone Village. Image supplied
Joel Robinson June 29, 2023DEVELOPER PROFILE

Prominent Western Sydney developer builder ALAND is on track to deliver 652 new homes this year to the heavily undersupplied New South Wales property market.

 

ALAND, who recently celebrated 20 years in operation, is on track to deliver hundreds of new homes after topping out two of its most significant residential projects in Sydney’s western suburbs.

Stage one of The Gladstone Village in Merrylands, dubbed Quartz, and their Carson on the Park project in St Marys, both reached their highest structural points recently.

The 652 apartments set to be completed this year make up around 50 per cent of ALAND apartments currently under construction this year, with a further 6,500 new homes in the pipeline. 

ALAND Chief Executive Officer George Tadrosse says Sydney’s chronic housing shortage and a high demand from buyers and investors was driving its strategy.

“We take a medium- to long-term view on our projects," Tadrosse says.

"We can see development approvals dropping off and supply slowing yet demand continues to increase. There’s a need for projects in Western Sydney for buyers who want to enter the market or investors looking to build their wealth.

“Our expertise is in identifying the best sites for quality living for owner occupiers and tenants, close to amenities, and beautiful finishes at an affordable price point. We’ve proven there’s demand for this and we continue to deliver on our promise to provide much-needed housing.” 

Tadrosse attributes ALAND’s successful project delivery to its position as a multidisciplinary development and construction company 

“As a developer builder, we are better equipped to be able to manage the various pressures at play and keep moving ahead,” Tadrosse added.

“We have between 300-400 construction workers on each project, some of whom have been with ALAND for up to 20 years. We’re fortunate to have a loyal and dedicated team that shares ALAND’s vision and commitment to deliver high-quality stock to the market.”

On track for completion this year is Carson on the Park in St Marys which will deliver 289 new apartments priced from $475,000 and Quartz in The Gladstone Village, Merrylands offering 363 new apartments starting at $567,000 for a one-bedroom. 

By 2024, Paramount on Parkes in Harris Park, on the fringe of Parramatta CBD will deliver 331 new apartments with prices beginning from $705,000 and Archibald by ALAND in Gosford with 363 new apartments starting from $450,000 for a one-bedroom.

ALAND Founder and Director Andrew Hrsto says with its focus on meeting the demand for inexpensive housing stock in NSW, ALAND is committed to forging ahead and delivering new homes to the market where they’re needed most.   

“The completion of these projects has been a priority for us as we recognise the urgent need for affordable housing options in the region. This is in line with our commitment to deliver quality homes that represent true value for money to help alleviate the current housing supply issue in NSW,” Hrsto says.  

“We are dedicated to providing immediate relief to the market and we understand that solving the housing crisis requires more than just a pipeline of future developments. It is about forward thinking and addressing the issue head-on to ensure that stock is available now.”

The average price for a two-bedroom apartment across available ALAND stock is $650,000 – around 38 per cent less than Sydney's median dwelling value – allowing more people to enter the market as property in this price range qualifies for several government incentives. 

“At our accessible price points, we continue to see interest from first home buyers and investors, with the majority of ALAND projects selling out prior to completion, proving there is demand for high-quality housing where prices are achievable for buyers entering into the market,” Hrsto says.

Carson on the Park is over 85 per cent sold, with first-home buyers and investors accounting for a significant portion of the sales. Earlier this year, Quartz released its final apartments to the market, creating a significant increase in enquiries as the building begins to take on a more prominent position in the local skyline. 

Joel Robinson

Joel Robinson is the Editor in Chief at Urban.com.au, managing Urban's editorial team and creating the largest news cycle for the off the plan property market in the country. Joel has been writing about residential real estate for nearly a decade, following a degree in Business Management with a major in Journalism at Leeds Beckett University in England. He specializes in off the plan apartments, and has a particular interest in the development application process for new projects.

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