Property developer Aqualand Australia named South Sydney Rabbitohs sponsor
Property developer Aqualand Australia have been named sponsors of NRL team South Sydney Rabbitohs for the next three seasons.
They've signed on as the Redfern-based club's major home corporate partner for the 2019, 2020 and 2021 seasons.
Aqualand Australia, based in Sydney and established in 2014, has a portfolio of 23 sites valued at around $6 billion.
Rabbitohs chief executive officer Blake Solly, pictured above at Redfern Oval with Aqualand boss Jin Lin, said it is the link with communities that pushed through the partnership.
“The more we spoke with Aqualand, the more both organisations realised that our visions and goals aligned, based around our communities,” Solly said.
“Our community is at the heart of everything we do.
"We continually strive to make the community a better place to live through our connections with partners, our Souths Cares programs and through our interaction with members of the community.
“Aqualand also wants to improve the lives of those in the communities in which they develop, and across their entire industry.
“They undertake long-term projects with clear benefits for the communities in which they are built, which is the same vision both our Football Club and Souths Cares have when undertaking our community-based programs.
“This is why we felt such a strong association with Aqualand and we could not be prouder to welcome them to our family, along with other major partners Alcatel, PlayUp and Zoom Communications, and our entire partnership network.”
Aqualand is a vested corporate citizen, sponsoring sporting and cultural initiatives such as the Australian Ballet, Sydney Film Festival, The Art Gallery of New South Wales, Sculptures by the Sea Bondi and the Western Sydney Wanderers.
Jin Lin, Aqualand's group managing director, said the company is thrilled to be signing as the Rabbitohs’ major home corporate partner.
“In particular, we’re looking forward to lending a helping hand to Souths Cares, which also supports Indigenous Australians, disadvantaged and marginalised youth through education, training, health and employment programs.”
Aqualand CEO John Carfi said the company's focus on forging stronger, more connected communities shares many synergies with the Rabbitohs’ social mission and charity engagement.
“We look forward to strengthening this aligned vision through our role as major home corporate partner, together setting a new benchmark both on and off the field."
Aqualand branding will appear on the front of the Rabbitohs’ NRL home jersey and the lower back of South Sydney’s NRL away jersey for at least the next three years.