Estate agent comparison website Rate My Agent debuts on ASX

Estate agent comparison website Rate My Agent debuts on ASX
Staff reporterDecember 7, 2020

Rate My Agent has debuted on the ASX with its $92 million ASX float appraised as worth $75.4 million on its first day close-of-trade. 

RMA Global — which operates the Rate My Agent real estate agent comparison site — made a lukewarm debut yesterday, the stockhead website suggested.

RMA raised $12 million selling 48 million shares at 25c each.

The stock opened its first day of trade at 24c and fell as low as 19c before closing at 20.5c — an 18 per cent drop on its issue price.

It was trading at 20 cents in early trading today.

About $1.5 million worth of shares changed hands.

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Rate My Agent allows punters to rate the agent and agency that helps them to buy and sell property.

RateMyAgent was formed four years ago

RateMyAgent, which allows home owners to search online and compare real estate agents, has recently been caught up in controversy over underquoting estate agents in Melbourne.

Earlier this year its chief executive Mark Armstrong defended its "agent of the year."

It reported $3 million in customer receipts for the December half but burned about $4 million cash.

In February, it controversially named as ‘agent of the year’ a man who’d allegedly recently received a record fine for underquoting.

Rate My Agent warned in its prospectus that the continuing property downturn could result in lower agent advertising on the site — which could hit its bottom line.

The prospectus says 27,000 agents had signed up to the service. It says it covers 77 per cent of active agents in Australia and 30 per cent of those pay monthly subscriptions.

The company says it’s listing to increase its footholds in the US and New Zealand, and starting looking at other markets.

Early investors in the company included stockbroker Dean Smorgon, scion of the Smorgon dynasty, and online entrepreneur Gabby Leibovich.

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