Jim's Group aims at mowing down high estate agent commissions

Jim's Group aims at mowing down high estate agent commissions
Jim's Group aims at mowing down high estate agent commissions

Jim's Group, best known for mowing lawns, has revealed they will soon be selling houses at low commission.

Jamie Byard, with colleague Trish Mewett, started the new division earlier this month in Victoria.

Byard, a 15-year veteran of the franchising group founded by Jim Penman in 1982 and Ms Mewett, a former sales director of fixed-fee real estate service Hello Real Estate, aim to have 30 franchisees in Victoria within a year.


It's an another unexpected disruption to a traditional real estate industry.

Some people may not have expected the next wave of disruption from a man who made his millions from mowing lawns, but it was a logical move, Mr Penman said.

"Real estate is a good one for us," Mr Penman told The Australian Financial Review.

"It intersects with so many of our services, particularly in terms of property maintenance. When people don't know who to go to, we do very well. We get a lot of people ringing up for services we don't even offer."

Jim's Group, long known for mowing lawns, fixing the plumbing and cleaning pools, then kitchens, electrical work, computer repairs and conveyancing, will welcome franchisees in the new real estate business.

They will pay a fixed franchise fee of about $1800 a month and pay no commission to a parent company on sales they make.

They will reportedly also invite clients to make an offer on the commission they will pay for the sale of their house typically between about 1 per cent and 3 per cent.

Tags: 
Home Cleaning Commission

Community Discussion

Be the first one to comment on this article
What would you like to say about this project?