The Agency unveils website with Chic model boss Centennial Park offering

The Agency unveils website with Chic model boss Centennial Park offering
Jonathan ChancellorDecember 7, 2020

The newly formed The Agency website went live yesterday.

But with no sign of their star recruit.

Matt Lahood isn't allowed to take the helm until April after his defection from the McGrath group.

The months of speculation has obviously been accompanied by a few secret signups, lesser-known agents who have joined an array of the many existing agents within the Perth-based group being launched nationally by Ausnet Financial Services.

There are just the nine Sydney residential property listings.

The group's sales team is now headlined by Ben Collier who kicks off his listings with Kathy Ward's Centennial Park offering.

The Lang Road holding (below) was bought for $2,505,000 in 2001 by the boss of modelling agency Chic Management.

The Agency unveils website with Chic model boss Centennial Park offering

Collier's colleague Brad Gillespie has three listings.  

The Agency will reportedly offer more lucrative splits for the agents.

Franchise agencies usually take a 50:50 split on all the agents’ sales commissions, with more generous 60:40 splits in the agents’ favour in some cases.

However, The Agency offers agents a starting split of 75:25 split in the agents’ favour, rising to 80:20 and 85:15 as higher targets are met.

The ASX was advised yesterday that Perth-based real estate and financial services group Ausnet Financial Services Limited has entered into a licence agreement and an option to acquire Top Level Real Estate Pty Ltd as part of its planned national roll-out of its The Agency platform, its so-called disruptive and fast growing real estate sales and property management business.

Top Level is the eastern seaboard real estate business with 17 agents, including the following:

Matt Lahood (CEO) – Commences 3 April 2017

Steven Chen (Director of Projects) – Commences 15 February 2017

Maria Carlino (Director of Property Management)

Thomas McGlynn (Director of Sales and Chief Auctioneer)

Ben Collier (Property Partner)

Shad Hassen (Property Partner)

Ausnet advised subject to completion of two non-binding agreements by 30 June 2017, Top Level will have expand by a further 23 agents, with 3,700 properties under management.

Under the licence agreement, Top Level will have rights to use The Agency brand and intellectual property on the East Coast of Australia, while Ausnet will retain an option to acquire Top Level within the next 12 months.

Jonathan Chancellor

Jonathan Chancellor is one of Australia's most respected property journalists, having been at the top of the game since the early 1980s. Jonathan co-founded the property industry website Property Observer and has written for national and international publications.

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