Bigger one bedders secure sales success in Brisbane

Bigger one bedders secure sales success in Brisbane
Jonathan ChancellorDecember 7, 2020

Allure on Ludwick North Melbourne is a development by Your Style Homes which is now almost sold out with just two apartments left.  

The apartments featured an oversized floor plan which is above the average apartment square meterage for a Brisbane one bedroom dwelling.

Managing director Dean Parker believes this offering has formed a large part of its success in a tough apartment market. 

The newly completed 58 Ludwick Street project by developers Your Style Homes has one-bedroom units featuring a combined internal and external floor space of 69 sqm including balcony or courtyard, significantly larger than Brisbane’s reported typical one bedroom apartment size of 52 sqm. 

Just two dwellings remain for sale in the 30-apartment complex after the project launched to market in late 2015 with prices starting from $325,000. 

The development is now attracting strong interest from younger renters who have begun to move in. 

Dean Parker said the apartments addressed all buyers’ wish lists in a suburb with a low suburb vacancy rate of just 1.22 per cent. 

“Our spacious, well-designed one bedroom apartments started at $325,000 - well below the $400,000 to $499,000 price point, considered the “sweet spot” for a one bedroom Brisbane apartment.  

 “These apartments offered two different colour schemes and a choice of a balcony or courtyard with secure car parking, providing a spacious and high quality offering residents. 

“We know buyers seeking one and two-bedroom stock are price-sensitive but also wish to purchase a dwelling that maximises value for money through a lower price coupled with strong potential yields. This value was recognised by buyers at Allure, and has now been passed on to renters who are now eager to move into the development,” Mr Parker said. 

The project sits less than 10 kilometres to Brisbane’s CBD and is placed 150 metres from the forthcoming $600m East Village precinct which is set to offer high quality retail and restaurant options from the designers of Brisbane’s Emporium.

Allure apartments are only a 550m walk to Cannon Hill’s Kmart Plaza. 

The two apartments remaining for sale include one one-bedroom apartment for $345,000 and one two-bedroom apartment for $465,000. Two bedroom apartments feature a combined internal and external area of 93 square metres.  

For more information, click here.

Jonathan Chancellor

Jonathan Chancellor is one of Australia's most respected property journalists, having been at the top of the game since the early 1980s. Jonathan co-founded the property industry website Property Observer and has written for national and international publications.

Editor's Picks