realestate.com.au to build new home with Sydney Swans

Realestate.com.au is creating its own purpose-built space at the Sydney Cricket Ground, after signing on as an official Premier Partner of the Sydney Swans.

The partnership will see realestate.com.au connect with AFL fans at the ground.

The partnership will include branding on the video scoreboard at the SCG and a new hospitality space.

“Sport and property are two of Australia’s biggest obsessions, there’s a natural connection between us and the Sydney Swans," said Tracey Fellows, chief executive officer of REA Group.

“It’s also exciting that we will get a little slice of real estate at the Sydney Cricket Ground and we look forward to welcoming our valued customers into the purpose-built space to take in the action.”

“Season 2016 marks the year that we return to our spiritual home, so it’s only fitting to welcome a new partner who is helping Australians find their new homes," the Sydney Swans CEO and managing director Andrew Ireland said.