Selling your beloved purple home? You might want to consider a few things first...

Selling your beloved purple home? You might want to consider a few things first...
Diane LeowDecember 7, 2020

A four-bedroom semi-detached home in Middlesex, UK has been listed for sale – with a distinct difference. While it looks like a typical home on the outside, it boasts a purple theme in the interior – the walls have a lick of lavender paint, while the carpets are a bright purple.

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Even the bathroom is not spared – its floor is adorned with the same purple carpeting, while white tiles with purple flowers are used on the walls.

The dining and living rooms all see purple accents as well, with purple and white dining chairs and purple cushions.

While it may be tempting to makeover your home entirely in your favourite colour, principal of Just Think Real Estate, Edwin Almeida, advises that vendors should ensure your property is redone in a neutral colour before it goes to market.

“Typically, we try to keep it as neutral as possible so that people can have a clean canvas to work with, and create their own colour coordination to their own likes,” Almeida told Property Observer.

For those hoping to rent out a property like this one, Almeida says that wear and tear, as well as damages to the furnishings, could potentially be a huge issue.

“It's going to be very very difficult to match those specific colours. There’s going to be different shades of purple all over the place – that’s going to be a deterrence,” he said.

When a property like this one goes on sale, Almeida says potential buyers who will factor in the cost of repainting and recarpeting the home. This cost will then be a reason to reduce the price based on the amount of work it is going to take to redo it. 

He notes that vendors should consider the actual cost of repainting a home before it goes to market to avoid unnecessary price reductions.

“My philosophy is, you get rid of all the objections before you go to market. If we get this fixed, it’s going to cost us $1,000. If someone is negotiating a price, and they see this problem, they're going to want a reduction of $5,000 to $10,000. They will always inflate the cost,” he warned.

A good way to calculate the potential reduction cost is to multiply the cost of a repainting and recarpeting job by two and a half times. Almeida says that's typically the amount a buyer would ask as a reduction in price.

"If it costs $10,000 to re do, people will look at it as a $25,000 job, if not more. The emotional factor in negotiating a price can cost more than what it will actually cost to fix. It works both ways," he said.

“I always say to my vendors and landlords – get it fixed within our price point before the purchaser or renter uses it as a objection to dramatically reduce the price.”

Almeida also notes that colour can be the only hindrance in a successful transaction.

“If the colour becomes the only objection - get rid of your troubles,” he said.

Renters might also be deterred from such a property, according to Secret Agent founder Paul Osborne.

“It will actually scare away a lot of the market. From a rental market’s perspective, certainly a lot of people wouldn't be happy to accept it,” he said. 

Conversely, Osborne notes it could just be a matter of finding the right buyer or renter. 

“It is quite possible that there could be a section of the population that loves to rent purple houses. If those people were in the market, they would pay a premium for something like that,” he said.

He noted that certain quirky properties could work to a vendor’s or landlord’s advantage. For instance, period homes with cracks in the walls and ivy could be very appealing to certain buyers – yet homes with distinct quirks could either attract potential buyers or deter them altogether.

Diane Leow

Diane has spent her entire career in the world of digital. She is passionate about delivering the best content to a world that is becoming increasingly jaded by the news. She also believes in the importance of great journalism and how it can change the world. Oh, she also drinks a lot of coffee.

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