Aqualand in $1 million Milsons Point apartment giveaway at Rabbitohs game
Club owner Russell Crowe won't be able to enter, but the South Sydney Rabbitohs faithful are being encouraged to enter an infield obstacle course competition that could see them win a $1 million one bedroom Sydney harbourside apartment.
The Chinese property developer Aqualand, who are the home ground sponsors of the South Sydney Rabbitohs, has embarked on an unusual marketing campaign to get greater recognition across Sydney.
In the lead up to the Bunnies game against the Dragons next month, fans are being encouraged to follow Aqualand's social media channels for a chance to win the apartment.
It's a promotional push from Aqualand who have around 40 apartments left to sell in Blue, their 129 apartment tower at Milsons Point (below).
All four Burgess brothers are helping promote the competition.
Fans will need to follow the Aqualand social media accounts, currently obscure with just 1,550 followers on Instagram, and 650 on Twitter.
(Russell Crowe has 700,000 followers.)
The contestants who sign up the most friends for Aqualand will secure the opportunity to participate in an on field obstacle course.
The winner will advance and face a game of chance where there is small possiblity they could win the apartment.
Expectant fans unfortunately won't get to see Rabbitohs owner Russell Crowe throwing his weight around given staff, players and their family members are not permitted to enter.
The competition went live yesterday with over 500 entries in the first 30 minutes.
It is not restricted to Rabbitohs fans.
The Lavender Street building was the 18 level Samsung office block before Aqualand bought it for $140 million in 2016.
They called in PTW Architects to design the luxury 129 apartment tower. There are less than 40 units left to sell.
When sales launched in 2017, the sub-penthouse sold for $8 million.
Both of the buildings penthouses were sold this time last year, one fetching $9 million and the other selling for $10.5 million.
Blue was marketed as the last residential conversion development in the Milsons Point area with views to the city and Harbour Bridge.
This article was first published in the Daily Telegraph.