Mozo names Youi Australia's best home insurer

Comparison website Mozo has named Youi the best home insurer in Australia, based on about 10,000 insurance customers' reviews.

Youi was rated 8.3 out of 10, followed by Westpac, GIO, Suncorp and Coles.

The Royal Automobile Association of South Australia took out the award for the best specialist home insurer category.

According to Mozo director Kirsty Lamont, customers' satisfaction levels were closely related to price. However, service also played a substantial role.

"The biggest gripe among customers is the claims process, which is the real moment of truth for insurers, most negative reviews were related to refusal to pay claims, delays in claim payments and the attitude of staff," said Lamont.

"68% of us are fans of our insurer and the remaining 32% gave their insurer a fair or fail rating," Lamont said.

Mozo refers to those who rated their insurer eight or higher "a fan", while "fair" refers to those who gave a score between five and seven. A "fail" is a score of four or lower.

Women generally scored insurers higher than men did. Victorians and Queenslanders were the least satisfied with their insurers than customers in other states.

Mozo users rated their insurers 7.8 out of 10 overall.