German supermarket chain Kaufland set to break into Toowoomba

German supermarket chain Kaufland set to break into Toowoomba
Staff reporterDecember 7, 2020

Kaufland, the German supermarket chain, is applying to open a 'Hypermarket', one of its first Australian stores, in Toowoomba.

The Toowoomba Chronicle reported that the company submitted a DA to the Toowoomba Regional Council last Friday.

The proposed site for the Hypermarket, which is just a supermarket by another name, is 353-359 Anzac Avenue.

It will be located on the corner of Anzac Avenue and Carrel Drive at Harristown next to Bunnings Warehouse.

Kaufland is a subsidiary of the Schwarz Group, the world's fourth largest retailer and plans to open its first Australian store in 2021, with around a 12 locations planned around the country.

It has previously secured store locations in South Australia and Victoria.

In Melbourne local businesses protested the development applications filed by the company.

The application is described as a “shopping centre hotel and food and drink outlet”.

It already has more than 1,200 locations in Europe.

Kaufland is known as a key rival for Aldi overseas, driving speculation its launch in Australia will be bad news for the German chain, which controls just over 10% of the local grocery market.

Initial estimates of Kaufland’s likely impact on Australia’s $103 billion supermarket industry suggest the retailer could amass $480 million in local revenue, according to Morgan Stanley analysts

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