Front versus top-loader washing machine: which should property investors install?

Front versus top-loader washing machine: which should property investors install?
Jonathan ChancellorMay 21, 2015

Where should property investors stand in the debate on new washing machines in their rental property?

The question on whether to get a top-loader or a front-loader.

Recent findings from Roy Morgan research show that while traditional top-loading machines still outnumber front-loaders in Australian households, but they are on the wane as front-loaders becoming more popular.

It found 52% of Aussie households own a top-loading washing machine, a decrease from 2010 when it was 60%.

The proportion of households with a front-loader now sits at 34%, so there must be still some washboards!

For investors i was worth noting that whether a household opts for one or the other appears to be linked to what stage of the life cycle its occupants are at.

Front-loaders prevalence varies considerably.

Proportion of household types with front-loading and top-loading washing machines

hh-stage-washing-machine

Source: Roy Morgan Single Source (Australia), January–December 2014

Households occupied by young parents or mid-life families are the most likely to own a front-loading washing machine (41% and 42% respectively), while older households (27%) are the least likely.

Households occupied by young singles are the least likely to own a washing machine of any kind.

Using less power and less water, front-loaders are widely acknowledged to be better for the environment — and households with front-loading machines tend to be a little more green-leaning than those with top-loaders, Angela Smith, Group Account Director, Roy Morgan Research said. 

 

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Jonathan Chancellor

Jonathan Chancellor is one of Australia's most respected property journalists, having been at the top of the game since the early 1980s. Jonathan co-founded the property industry website Property Observer and has written for national and international publications.

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