Paragon caps Beulah International's healthy Melbourne development portfolio

Paragon caps Beulah International's healthy Melbourne development portfolio
Mark BaljakApril 12, 2017

The Celtic Club's development is poised to proceed under the moniker Paragon, as developer Beulah International moves to capitalise upon the development permit granted under previous planning regulations.

At 316-320 Queen Street, the site's development history has been far from mundane, with project approval but one of the hurdles involved in realising the residential tower. As far back as 2013, inner club wranglings had the deal to develop the site voted down by club members.

Paragon caps Beulah International's healthy Melbourne development portfolio
A new skyline marker in the offing

Having eventually purchased the site last year after playing a patient game which involved a number of members votes on the fate of the club, Beulah International $25.6 million investment in the corner site will pay off with Paragon. The site's permit extension granted by Minister Wynne is due to expire in October, meaning Beulah International will likely move to launch the 48-level apartment tower shortly.

Spread across a 3,000sqm site, much of the Celtic Club will make way for the tower which was approved to include 256 apartments, although this number will almost certainly change as the developer rebalances the project's apartment schedule to meet current market conditions.

Peddle Thorp Architects were behind the initially approved version which was characterised by its green facade. Now understood to be in the hands of Fender Katsalidfis Architects, the tower's exterior has been given a more pronounced look, featuring a stretched diagrid pattern over a golden facade.

Paragon caps Beulah International's healthy Melbourne development portfolio
Celtic Club's initial and revised versions side by side

The emergence of Paragon follows on from Beulah International's purchase of its fifth Melbourne development site, a 2,000sqm South Melbourne plot with DKO Architecture given licence to create 27 luxury townhouses. The South Melbourne project is located on the corner of Boundary and Thistlethwaite Streets, with four level townhouses the expected outcome.

Beulah International first Melbourne project dubbed Gardenhill atop Doncaster Hill was completed at the turn of the year, whilst their Hallmark Ivanhoe apartment project also designed by Fender Katsalidis accounted for 80% of its apartments after two weeks at sales.

Paragon caps Beulah International's healthy Melbourne development portfolio
Hallmark Ivanhoe

Mark Baljak

Mark Baljak was a co-founder of Urban.com.au. He passed away on Thursday 8th of November 2018 after a battle with cancer. He was 37. Mark was a keen traveller, having visited all six permanently-inhabited continents and had a love of craft beer. One of his biggest passions was observing the change that has occurred in Melbourne over the past two decades. In that time he built an enormous library of photos, all taken by him, which tracked the progress of construction on building sites from across metropolitan Melbourne.

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