The Rochester, an exclusive collection of luxury apartments and sky homes towering above the Broadbeach skyline, with spectacular Pacific Ocean views. This opulent residential tower, designed by award-winning BDA Architects, with two full floors of exclusive resort-style amenity designed by Rothelowman Architects, offers discerning buyers a truly extraordinary lifestyle. Ascending 42 stories above the Gold Coast’s most sought-after precinct, The Rochester offers elegantly designed 2, 3, 4, and 5 bedroom residences. Its unique form is elegant and linear, with soft curves to the edges, that relate back to the more fluid parts of the beaches and the hinterland of the Gold Coast. With two full levels of exclusive resort-style amenity, you’ll never have trouble deciding what to do. The Amora Wellness Deck on Level 4 was designed as a true celebration of the coastal lifestyle, encompassing everything you need to relax and rejuvenate, with dual resort and lap pools, a yoga lawn, and a full gym and sauna. Entertain in style with outdoor BBQ ranges, complete with a grill bar and alfresco dining areas. The Rochester’s Level 29 Executive Club features club lounges, a games room, wine cellar with temperature-controlled storage and private dining with a chef’s kitchen. Stream from any device in the exclusive residents’ cinema or work from home in comfort within the executive business centre. The wrap-around Sky Lounge Terrace, overlooking the ocean, completes this full-floor haven.

The Rochester, an exclusive collection of luxury apartments and sky homes towering above the Broadbeach skyline, with spectacular Pacific Ocean views. This opulent residential tower, designed by award-winning BDA Architects, with two full floors of exclusive resort-style amenity designed by Rothelowman Architects, offers discerning buyers a truly extraordinary lifestyle. Ascending 42 stories above the Gold Coast’s most sought-after precinct, The Rochester offers elegantly designed 2, 3, 4, and 5 bedroom residences. Its unique form is elegant and linear, with soft curves to the edges, that relate back to the more fluid parts of the beaches and the hinterland of the Gold Coast. With two full levels of exclusive resort-style amenity, you’ll never have trouble deciding what to do. The Amora Wellness Deck on Level 4 was designed as a true celebration of the coastal lifestyle, encompassing everything you need to relax and rejuvenate, with dual resort and lap pools, a yoga lawn, and a full gym and sauna. Entertain in style with outdoor BBQ ranges, complete with a grill bar and alfresco dining areas. The Rochester’s Level 29 Executive Club features club lounges, a games room, wine cellar with temperature-controlled storage and private dining with a chef’s kitchen. Stream from any device in the exclusive residents’ cinema or work from home in comfort within the executive business centre. The wrap-around Sky Lounge Terrace, overlooking the ocean, completes this full-floor haven.

The Rochester, Broadbeach, sets a new standard in luxury apartment living on the Gold Coast. This exclusive residential tower, designed by award-winning BDA Architects, is located in the heart of Broadbeach, offering spectacular ocean views that stretch from the iconic Surfers Paradise skyline to the scenic Burleigh Heads. 

Currently under construction by Polycell Group, this 42-storey development features a collection of meticulously designed two to five-bedroom apartments and sky homes, blending elegant architecture with world-class interiors. With prices starting from $4.3 million and 80% of the residences already sold, The Rochester is quickly becoming one of the most sought-after addresses in Queensland.

Elegant Interiors with High-End Fixtures and Finishes

Each residence at The Rochester is a masterpiece of design, with attention to detail that showcases the very best in luxury living. The interiors have been carefully crafted to reflect an upmarket coastal aesthetic, combining modern elegance with refined coastal tones. Residences feature Miele appliances, stone benchtops, and engineered timber flooring, ensuring durability and timeless appeal. The open-plan entertainer’s kitchens flow seamlessly into spacious living areas, while the expansive balconies offer privacy and uninterrupted views, making them perfect for indoor-outdoor living. Every detail, from the soft curves of the exterior to the high-quality materials used throughout, reflects a sophisticated coastal lifestyle.

Exclusive Onsite Amenities for Every Lifestyle Need

Residents of The Rochester can enjoy two levels of resort-style amenities, offering spaces to relax, entertain, and unwind. The Amora Wellness Deck on Level 4 is a highlight, featuring dual resort and lap pools, a yoga lawn, a full gym, and a sauna, all designed to enhance well-being and celebrate the coastal lifestyle. For those who love to entertain, there are outdoor BBQ ranges, a grill bar, and alfresco dining areas. 

On Level 29, the Executive Club provides a private, luxurious escape. Complete with lounges, a games room, a temperature-controlled wine cellar, a residents’ cinema, and a business centre, this space is designed for comfort and exclusivity. The Sky Lounge Terrace, with panoramic ocean views, offers a perfect setting for private dining or simply relaxing with friends and family.

Prime Broadbeach Location – Coastal Living Meets Urban Convenience

Positioned just 300 metres from the beach, The Rochester offers unbeatable access to the best of Broadbeach. Over 50 restaurants and cafes are within walking distance, making it easy to enjoy the vibrant dining scene. Whether you’re craving an early morning coffee or a sunset dinner by the beach, the options are endless. 

The Oasis Shopping Centre is just a short walk away, perfect for everyday essentials, while Pacific Fair, one of Australia’s premier shopping destinations, is just minutes away by car. 

Residents also enjoy easy access to schools, with Broadbeach State School and Merrimac State High School nearby, as well as Bond University and Griffith University, both within 30 minutes via light rail and train. 

For entertainment, The Star Gold Coast and the Gold Coast Convention and Exhibition Centre are just a short stroll away, making this location ideal for those who enjoy the Gold Coast’s lifestyle offerings.

Designed by Leading Experts in Architecture and Design

The Rochester has been designed by a world-class team of architects and developers, led by the Polycell Group and BDA Architects, known for their excellence in delivering iconic projects. BDA’s design for The Rochester reflects a timeless aesthetic with soft, fluid lines inspired by the natural beauty of the surrounding beaches and hinterland. The two full floors of exclusive amenities were designed by Rothelowman Architects, bringing a sophisticated, resort-style experience to residents. Eastview, a trusted name in high-rise construction on the Gold Coast, manages the project, ensuring that every aspect of the development is executed to the highest standard.

Enquire Today to Secure Your Place at The Rochester

Don’t miss the opportunity to be part of this exclusive community at The Rochester, Broadbeach. With construction well underway and completion expected in Q4 2027, this is your chance to secure a luxury residence in one of the Gold Coast’s most prestigious new developments. To learn more or book a private appointment with a sales agent, simply submit an enquiry today.

The Rochester, Broadbeach - 143 Surf Parade, Broadbeach

Two years after apartment developer <a href="https://www.urban.com.au/developers/polycell-group">Polycell</a> spent nearly $45 million on the 1980s timeshare Voyager Resort in Broadbeach, they have unveiled their redevelopment plans.

Currently delivering <a href="https://www.urban.com.au/new-apartments/the-rochester-broadbeach-143-surf-parade-broadbeach">The Rochester</a> nearby and <a href="https://www.urban.com.au/news/qld/exclusive-the-rochester-developer-polycell-locks-sights-on-next-gold-coast-apartment-project">buying out owners in the apartment building Sandpiper</a>, Polycell is making another development move.

They have submitted plans to build a 59-level tower at 167 Old Burleigh Road, a prime 2,076 sqm site at the corner of Elizabeth Avenue. The site is next to the under-construction Luxe Broadbeach and in front of the twin Oracle towers, which were completed in 2010.

The proposed development includes 130 apartments in two, three, and four-bedroom configurations, along with a ground-floor café and basement and podium parking for 317 vehicles.

<img alt="Polycell" data-entity-type="file" data-entity-uuid="abc13c4e-d07e-4007-81b2-ed87cd940540" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/2.png?VersionId=AaX6OP1gQvra7u855hjJQBw1FC32JL0o" />

BDA Architecture, who designed The Rochester for Polycell, has taken the architectural reigns for the new project, dubbed 167.OBR in the documentation submitted to the Gold Coast City Council last week.

BDA said the project&nbsp;presents an exciting opportunity to create a landmark residential tower within the vibrant, high-density Broadbeach precinct.

"[The] development is designed to respond to the existing built form character, landscape, climate and neighbourhood character to reinforce a strong sense of place and local identity," BDA noted.

"The proposed tower architecture embodies a contemporary, yet elegantly restrained, fluid vernacular. The structure is articulated with a glazed façade infused with coastal tactility, featuring fluid, soft edges that echo the gentle contours of the Gold Coast landscape."

<img alt="Polycell" data-entity-type="file" data-entity-uuid="b9966b92-7b1a-4e1a-ace5-97acdced4f88" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/3.png?VersionId=LypE2LoIU.Bp5kZCqi0BGdK_ME3CVAPI" />

The design preserves most of the existing Norfolk pine streetscape and natural organic edges.

"This approach not only respects the existing landscape but also strengthens the connection between the development and its context."

When referring to the podium, BDA said the architecture is a cohesion of contemporary sub-tropical vernacular infused with a coastal tactility.

"The fluid organic form portrays the organic nature of the Gold Coast landscape layered with a timeless material palette creating a rich and layered coastal effect."

<img alt="Polycell" data-entity-type="file" data-entity-uuid="fc7e786a-0582-4ce2-b812-23cf52663c26" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202024-11-25%20at%203.01.52%E2%80%AFPM.png?VersionId=ykwjYwX7VjfRfNJ8sSfupAMXRIMOWh7O" />

Crowning the podium will be two swimming pools: one 25 metres long, flanked by daybeds, and the other a smaller pool adjacent to barbecues and alfresco dining areas.

A gym, yoga room, and Peloton room have been proposed for the podium rooftop, along with a hot and cold plunge pool, spa, steam room, sauna, treatment room, and a games room.

Additional amenities will be located on levels 38 and 39. Known as the 'Club Lounge,' the first level will feature a zen lounge with a tea bar and private terrace, several lounge and dining areas, and a meeting room. The upper level will include a library with an art wall, a cinema, a gym for personal training, a games room, more dining and lounge spaces, and two private club rooms, positioned either side of a wine storage room.

<img alt="Polycell" data-entity-type="file" data-entity-uuid="e16c8a08-dfa2-4149-8bd1-7aaf33206d63" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202024-11-25%20at%203.03.24%E2%80%AFPM.png?VersionId=8W8MVZ5Q2aTiCA7_DLHV2MEmC.3JaxcQ" />

A maximum of three apartments per floor will be spread across the tower. The proposed layout includes 79 three-bedroom apartments, 32 two-bedroom apartments, 15 four-bedroom apartments, and four five-bedroom apartments, along with three sub-penthouses and a two-level penthouse featuring a cinema, gym with hot and cold plunge pools, and a private 14m lap pool.

Currently, the site is home to the Voyager Resort timeshare building, which was launched in the mid-1980s. A large portion of the 2,000 sqm site is occupied by a tennis court and swimming pool. Voyager Resort is made up of 62 one-bedroom apartments across a 16-level building.

Poylcell, an international company specialising in packaging primarily as well as property development and asset management, debuted in the Gold Coast off the plan apartment market in 2023 with The Rochester, 182 apartments on Surf Parade.

Currently, the 167 Old Burleigh Road site is home to the Voyager timeshare building, which was launched in the mid-1980s. 

Joel Robinson

First look exclusive: Polycell set sights on new Broadbeach apartment development

When designing its debut Gold Coast apartment development, developer Polycell tried to find a way to create a point of difference in what else was on offer in Broadbeach.

Their conclusion was to bring on not one, but two of Australia's most celebrated architects to design <a href="https://www.urban.com.au/new-apartments/the-rochester-143-surf-parade-broadbeach">The Rochester</a>, a sculptural 42-level tower in the heart of the <a href="https://www.urban.com.au/developments/broadbeach-qld-4218">booming suburb</a>.

[smartcode_project:default project_id=112276 project_image_fid=211183]

BDA Architecture Director Darren Greenway said The Rochester has a really strong independent character.&nbsp;

“BDA’s philosophy is to create enduring architecture," Greenway said.

"The Rochester is different to other buildings in the Broadbeach precinct. Its unique form is more elegant and linear, with soft curves to the edges, that relate back to the more fluid parts of the beaches and the hinterland of the Gold Coast.

“Having a really simple floorplate, with elegant slight curves to the balconies, very horizontal lines, and vertical contrasting elements, makes it more timeless in the architecture. When people are moving along the esplanade, or up Surf Parade, they’ll see this clean, timeless line."

[smartcode_project:default project_id=112276 project_image_fid=211186]

BDA Associate Patrik Pelikan said the overall experience of The Rochester has been none of trying to achieve excellence; almost like a club, that once you are part of it, it elevates you.

“Every apartment is orientated and crafted to its location within the building. We wanted to create an upmarket coastal feel, more refined and elegant through the detailing of the interior palette. So, we used high-end materials, in coastal tones – the whites, the creams, the sands, the timber. It’s about a series of little details and moments," Pelikan said.&nbsp;

“The entertainer’s kitchens are specifically designed for each unit, and they flow into the living room areas. The balconies have been meticulously crafted to provide beautiful views, but at the same time give you privacy.”

[smartcode_project:default project_id=112276 project_image_fid=211193]

The Rochester, now over 80 per cent sold, has 182 two and three-bedroom apartments across a 42-level tower at 143 Surf Parade.

Construction is underway, with completion slated for late 2027.

[smartcode_project_cta:default project_id=112276]

BDA Architecture Director Darren Greenway said The Rochester has a really strong independent character

"It’s about a series of little details and moments": How The Rochester Broadbeach apartment development was designed

The landscape of Broadbeach is changing ever year.&nbsp;

Nearly two years ago I wrote a <a href="https://www.urban.com.au/news/qld/why-its-all-about-broadbeach-in-2022">piece about Broadbeach and its lifestyle and location factors</a> drawing both buyers and developers, with&nbsp;Mosaic Property boss Brook Monahan and CBRE Residential Gold Coast Projects Director Nick Clysdale explaining what it was about <a href="https://www.urban.com.au/developments/broadbeach-qld">Broadbeach</a> that buyers and developers saw in the suburb just south of <a href="https://www.urban.com.au/developments/surfers-paradise-qld">Surfers Paradise</a>.

Monahan put his money where he mouth was so to speak, securing two sites for his first two projects in the suburb, Marella by Mosaic and Lily by Mosaic, both of which have had huge sales success since launching.

Broadbeach has remained a top spot for developers since then, with a number of development sites transacting. There's a healthy mix of large scale, full-floor apartments for the more affluent buyer, and higher density two and three-bedroom apartmens which cater to a wider market.

A number of projects are looking like they'll go ahead in 2024. We've taken a look at five developments which caught our eye.

<h2>Project: SOLA Broadbeach</h2>

<h3>Location: 158 Surf Parade, Broadbeach QLD 4218</h3>

<h3>Developer: Ature Group</h3>

The Queensland-based&nbsp;AtureGroup, well known for the popular fashion boutique Sabo Skirt and Zaco, will launch SOLA Broadbeach this year on one of Broadbeach's most popular streets.

SOLA, located at 158 Surf Parade, is designed to cater to owner-occupiers, comprising 20 three-bedroom apartments across 22 levels.&nbsp;

Designed by Prospect Apartment Architecture, the development focuses on high-quality architectural expression, orienting the building towards the east to maximise parkland and ocean views while ensuring privacy from neighbouring buildings.&nbsp;

<img alt="SOLA Broadbeach" data-entity-type="file" data-entity-uuid="79fdeb92-619a-4eaa-a0c9-068920df580f" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202024-01-09%20at%2010.08.58%20am.png?VersionId=.pZtFBbNKdhdkpzAMXoN7Wh07N20gTnA" />

Each 200 sqm apartment includes three bedrooms, a multi-purpose room, and a kitchen with a butler's pantry. The master suite features an ensuite and a walk-in wardrobe.

Residents will also have access to several amenities on the podium level including a wellness zone with a mineral spa, ice pools, gym, steam room, a sauna, a covered indoor-outdoor swimming pool and a communal deck area.

The Kouzoukas family, signalling confidence in the project, plans to retain several apartments for extended family use.&nbsp;

To find out more about SOLA, <a href="https://www.urban.com.au/news/qld/first-look-sabo-skirt-family-file-debut-gold-coast-apartment-tower-on-broadbeachs-best-street">click here</a>.

<h2>Project: Chelsea Avenue, Broadbeach</h2>

<h2>Location: 42-46 Chelsea Avenue, Broadbeach QLD 4218</h2>

<h3>Developer: Amalgamated Property Group</h3>

Following the successful launch of Amaya Broadbeach at 30 First Avenue, Canberra-based apartment developer Amalgamated Property Group (APG) is expected to launch its second Broadbeach project in as many years.

They snapped up an 1,820 sqm Chelsea Avenue site from Raptis, who had approved plans for a 41-level tower designed by Archidiom.

APG has had DBI make some amendments, changing the apartment mix to make 148 two-beds, a number with a study, and 37 three-bed apartments.

The recreational amenities for residents will be situated on the fourth level, offering a range of facilities such as a swimming pool, residents' lounge, community living area with barbecue and outdoor dining space, gardens, gym, sauna, and a yoga/meeting room.&nbsp;

<h2>Location: 33-37 Armrick Avenue, Broadbeach QLD 4218</h2>

<h3>Developer: Armrick Developments Pty Ltd</h3>

Former footballer Scott Crow is expected to launch his debut Gold Coast apartment development in Broadbeach after securing approval for the 33-level apartment tower in December.

The tower across an amalgamated 1,750 sqm triple site at 33 Armrick Avenue will home 203 one, two, three, and four-bedroom apartments.&nbsp;

Plus Architecture designed the tall, curved tower, with the intention of the design to embrace the sub-tropical coastal lifestyle of the Gold Coast.

The recreation level, located on the third floor of the podium, offers a range of amenities, including a gym, outdoor lounge with a fire pit, yoga deck, cold pools, a large pool, floating day beds, a spa, private cabanas, sauna and steam rooms, barbecue areas, and a bar nook.

<img alt="Armrick" data-entity-type="file" data-entity-uuid="8bb67bc5-12df-41eb-acae-39d12d5b8695" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202024-01-09%20at%2010.12.12%20am.png?VersionId=VKUoEjLeTgaAPBBSrh8JkCy7_x41_C8J" />

Apartment levels start from the fifth floor, with eight units per floor up to level 21. The upper levels of the tower feature a collection of sub-penthouses and penthouses.&nbsp;

Level 31 includes four sub-penthouses, each equipped with a master suite, additional bedrooms and bathrooms, a laundry room, a multi-purpose room, a butler's pantry, and an open-plan kitchen, dining, and living space leading to a private outdoor area.

The development culminates in two mirroring two-storey penthouses featuring three bedrooms. The eastern side of the penthouses features a pool, sun deck, outdoor kitchen, barbecue area, dining space, and a fire pit.

The new tower will be located near Morris Property Group's Crest Broadbeach at 13 Armrick Avenue.&nbsp;

<h2>Project: Lusso Sky Homes Broadbeach</h2>

<h3>Location: 11 Anne Avenue, Broadbeach QLD 4218</h3>

<h3>Developer: Di Carlo Property Group</h3>

Brisbane-based Di Carlo Property Group is another who has development approval for their Broadbeach tower, Lusso Sky Homes.

Lusso, which means luxury in Italian, marks a return to the Gold Coast apartment market for the Brisbane-based developer.

The project at 11 Anne Avenue will comprise&nbsp;15 full-floor apartments designed by Hayes Anderson Lynch Architects.&nbsp;

The four-bedroom apartments offer over 200 sqm internally, complemented by a balcony of over 40 sqm.&nbsp;

<img alt="Di Carlo" data-entity-type="file" data-entity-uuid="08885c56-4b8b-441e-bb16-d7c71b96319b" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202024-01-09%20at%2010.15.32%20am.png?VersionId=z.pypCcvmFHyPoo_kL2CNb7AhuHsp682" />

Alfie Di Carlo anticipates strong interest from local downsizers seeking spacious living without compromising on luxury and from interstate or Brisbane-based holidaymakers and weekenders seeking a high-end holiday home.

"We produce boutique, owner-occupier developments in Brisbane so we definitely wanted to stay in our lane and produce something that would service that type of buyer on the Gold Coast,"&nbsp;<a href="https://www.urban.com.au/developers/di-carlo-property-group" target="">Di Carlo</a>&nbsp;told Urban.

"Its a really nice pocket of the Gold Coast and it's always been on the agenda."

To read more about Lusso Sky Homes, <a href="https://urban.com.au/news/qld/di-carlo-secure-sign-off-for-luxury-broadbeach-apartment-development-lusso">click here</a>.

<h2>Location: 155 Old Burleigh Road</h2>

<h3>Developer: Polycell Group</h3>

It might be ambitious for Polycell Group, developer of The Rochester in Broadbeach which is over 50% sold on Surf Parade, to get to the stage of launching their second Gold Coast apartment development on Old Burleigh Road.

Last year Polycell acquired 19 apartments in the Sandpiper building at 155 Old Burleigh Road, paying&nbsp;$15.5 million for the apartments from developer Peter Priest of Trenert.

The Sandpiper building was at the centre of a legal dispute earlier in the year when Trenert decided to abandon its plans to buy out the remaining owners, claiming that rival developers used confidential information to secure apartments and thwart the redevelopment.

<img alt="Sandpiper" data-entity-type="file" data-entity-uuid="1ea7dc21-37a0-46ec-98bd-641c0e9ecade" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202024-01-09%20at%2010.07.51%20am.png?VersionId=ibacJlFsngOGz_HJpCdo.H.O7D6S.Ku_" />

The 1,828 sqm site of the Sandpiper building is situated on the corner of Broadbeach Boulevard and Albert Avenue directly opposite Kurrawa Park, providing unobstructed views of the beach and ocean.&nbsp;

Read more:&nbsp;<a href="https://www.urban.com.au/news/qld/exclusive-the-rochester-developer-polycell-locks-sights-on-next-gold-coast-apartment-project">Exclusive: The Rochester developer Polycell locks sights on next Gold Coast apartment project</a>

Broadbeach has remained a top spot for developers, with a number of development sites transacting

What to look out for in the Broadbeach off the plan apartment market in 2024

Developer Polycell Group, who is currently developing The Rochester in Broadbeach, looks like it has it's eye firmly locked in on their next development site.

Records show they've spent $15.5 million buying 19 apartments in the Sandpiper building at 155 Old Burleigh Road. They were bought from developer Peter Priest from Trenert, who earlier in the year decided to abort their plans to buy out the rest of the owners when rival developers secured apartments to scupper the redevelopment.

The stoush went to court, with Trenert claiming the rival developers used information that was subject to a confidentiality deed, after they had made a $40 million offer to secure the whole project.

Polycell was founded in the 1970s by current director Robert Ching-Chin Hsu. Starting life as a packaging and materials company in Taiwan, Polycell branched out and is now the largest privately owned air bubble cushion producer in the world today.

No doubt they will now work on the rest of the owners in the building.

<img alt="Sandpiper" data-entity-type="file" data-entity-uuid="d692b541-1154-4a16-a8dc-7a20a7f1b059" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202023-07-06%20at%202.29.58%20pm.png?VersionId=.APH4BEfZiqPkz0Mc2xDm2L7s7MBZxg1" />

Despite being gazetted earlier in the year, the rules for developers to take control of a building if they have over 75 per cent of the apartments, have yet to come into force.

There have been two sales in the development this year, aside from Polycell's purchases. Two two-bedroom apartments sold for $650,000 and $755,000.

The 1,828 sqm site is located directly opposite Kurrawa Park, which will offer never-to-be-built-out views across the beach and ocean.

It sits on the corner of Broadbeach Boulevard and Albert Avenue. The other side of Albert Avenue is the towering ULTIQA Beach Haven, while behind is the under construction, twin tower development Victoria &amp; Albert by Iris Capital.

<img alt="Sandpiper" data-entity-type="file" data-entity-uuid="75803a6c-d65f-4976-a0e6-df5587ceaf33" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202023-07-06%20at%202.33.13%20pm.png?VersionId=XBhB9EA31195oJoOsMhJLG57q4GKjIAj" />The current view from Sandpiper

Polycell is currently developing The Rochester, around 700 metres away on Surf Parade. That has 170 two and three-bedroom apartments.

It prides itself on it's extensive resident amenity. The $250 million tower features over 2,200 sqm of facilities.

[smartcode_project:default project_id=112276 project_image_fid=211183]

The whole of level four, some 1,350 sqm, will be dedicated to a health and wellness centre, which will feature a state-of-the-art gym, dry and wet saunas, a cold bath and a yoga lawn.

There will be an outside podium with a lap pool, a second leisure pool, heated spa, sun decks, barbecues, and alfresco dining spaces, all with views of the Pacific Ocean and the Gold Coast hinterland.

[smartcode_project:default project_id=112276 project_image_fid=211186]

Level 26 will home a further 930 sqm of amenity.&nbsp;

Dubbed The Executive Club, residents will have access to a sky lounge and private and communal dining spaces, anchored by a commercial kitchen for catering. A cellar room will feature individual wine and whiskey lockers.

The Executive Club will also feature state-of-the-art workspaces, including a&nbsp;boardroom, private office suites and workstations. A six-seat cinema, games room, and outdoor lounge areas, complete the amenity.

Polycell is currently developing The Rochester, around 700 metres away on Surf Parade

Exclusive: The Rochester developer Polycell locks sights on next Gold Coast apartment project

Polycell Property Group has officially launched their collection of 170 two and three-bedroom apartments in Broadbeach, the Gold Coast's lifestyle-rich destination.

The Rochester Broadbeach, a five-star apartment building worth $275 million, sits on a prime 1813 sqm corner block fronting Surf Parade and Britannia Avenue, with the project offering large designer apartments.

Two-bedroom floor plans start at 112 sqm and are priced from $962,000, while three-bedroom apartments start at 156 sqm and are priced from $1.57 million. All apartments at The Rochester Broadbeach will have access to two whole floors of five-star resort and lifestyle amenities, including the Executive Club on level 26.

[smartcode_project:default project_id=112276 project_image_fid=211183]

The Executive Club is a full floor of entertaining areas, including a sky lounge, private and communal dining spaces, a commercial kitchen for catering, and a cellar room with chilled individual wine and whiskey lockers for the secure storage and display of residents' fine wines and liquors.

Above the Executive Club is the Premier Collection of premium apartments, which includes two-bedroom apartments priced from $1,359 million and three-bedroom plus MPR apartments priced from $2.171 million.&nbsp;

Project sales and marketing agency, MOTIV is managing the apartment sales for The Rochester Broadbeach, who have worked through a large number of inquiries since the development application approval was announced.

Founder and CEO Carly Cottam said her team was not surprised in the high level of interest The Rochester received before the official launch, considering the continued demand for premium properties in Broadbeach.

“The Rochester is perfectly positioned for the luxury homeowner seeking designer apartments within walking distance to the beach and the premium lifestyle hub of Broadbeach, with all its cafes and restaurants,” Cottam said.

“Broadbeach is one of the most sought-after places to live in Australia and The Rochester presents the market with a unique opportunity to own a large, luxury apartment in the heart of it with everything they want and need right on their doorstep."

[smartcode_project:default project_id=112276 project_image_fid=211187]

“A great deal of consideration was given to the apartment design to meet the specific needs of sophisticated property buyers seeking larger, more stylish apartments with floorplans that flow and create space.

“Add to that two whole floors of five-star resort amenity, including a health and wellness centre and an executive club, and you have an unparalleled coastal lifestyle that apartment buyers are desiring.”

Designed by award-winning architectural firm BDA Architecture, the contemporary, sculptural design and elegant interiors of The Rochester Broadbeach compliments the natural coastal beauty and buzzing city vibe of Broadbeach.

Position on the corner of Surf Parade and Britannia Avenue, residents will be within walking distance of one of the Gold Coast’s best beaches and premier destinations of Pacific Fair, Star Casino and Gold Coast Convention Centre.

The 39-level building will also be energy efficient and environmentally friendly, including 17 docking stations in the basement car park for charging electric vehicles.

Level four of The Rochester is dedicated to an expansive health and wellness centre, incorporating a state- of-the-art gym, dry and wet saunas, a cold bath and yoga lawn, while an outdoor podium with a lap pool, a second leisure pool, heated spa, sun decks, barbecues and alfresco dining areas offering sweeping views of the Pacific Ocean out to the Gold Coast hinterland.

The Rochester Broadbeach Project Director Graham Goldman, Managing Director of Eastview Australia, said the development team was pleased to now be releasing this collection of luxury apartments to the market for the first time.

“In collaborating with our award-winning design team, we have created a modern and timeless apartment building that maximises the site’s prime lifestyle position in the heart of Broadbeach,” Goldman said.

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“The result is an elegant, coastal-inspired style of natural stone and timbers with premium quality fittings and finishes and high-end appliances. The spaciousness is further accentuated by high ceilings in all apartments; just under 2.8 metres in the living areas and bedrooms and 2.5 metres in the bathrooms.

“Polycell and EastView have spent a great deal of time working on plans for The Rochester to get it just right, making sure we cater for residents of today, as well as the future, by including extra features we know will matter.

“We are pleased to now be in a position to present the market with this collection of premium quality apartments and with demolition well underway we look forward to the many milestones that will be achieved in the delivery of The Rochester.”

More information on the apartments at The Rochester Broadbeach can be discovered at the Sales Gallery, located at 6/20 Queensland Avenue, open by appointment for exclusive walkthroughs and personalised consultations.

The Rochester Broadbeach Display Gallery showcases a kitchen, the luxury finishes and an architectural model of The Rochester, taking purchasers on a journey through the selection of residences, variety of floorplans, interior styling options and five-star lifestyle facilities.

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alisonwarters@gmail.com

The Rochester Broadbeach officially launches to market

Ahead of its launch next month, developer Polycell Group has released a sneak peek at the extensive amenity planned inside their new Broadbeach apartment tower, The Rochester.

The impressive facilities will span two whole floors in the $250 million Surf Parade project which will have 170 apartments across 39 levels.

The whole of level four, some 1,350 sqm, will be dedicated to a health and wellness centre, which will feature a state-of-the-art gym, dry and wet saunas, a cold bath and a yoga lawn.

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There will be an outside podium with a lap pool, a second leisure pool, heated spa, sun decks, barbecues, and alfresco dining spaces, all with views of the Pacific Ocean and the Gold Coast hinterland.

Level 26 will home a further 930 sqm of amenity.&nbsp;

Dubbed The Executive Club, residents will have access to a sky lounge and private and communal dining spaces, anchored by a commercial kitchen for catering. A cellar room will feature individual wine and whiskey lockers.

&nbsp;

The Executive Club will also feature state-of-the-art workspaces, including a&nbsp;boardroom, private office suites and workstations. A six-seat cinema, games room, and outdoor lounge areas, complete the amenity.

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Polycell secured the 1,815 sqm corner block on the corner of Surf Parade and Brittania Avenue in 2021. The three-site amalgamation was put together and then sold by&nbsp;GV Property Group.

The Rochester Project Director, Eastview Australia Managing Director Graham Goldman, says Polycell’s vision from the outset has been to deliver a premium residential building featuring upmarket apartments and five-star amenities comparable to the best hotels in the world.

“We appointed Rothelowman to style the five-star amenities and we are pleased to say the treatments we are putting in at The Rochester will be truly exceptional,” Goldman said.

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“A great deal of consideration has gone into the building design to target the needs, wants and desires of luxury apartment buyers, particular those looking at Broadbeach.”

MOTIV Managing Director Carly Cottam, who is in charge of sales of The Rochester, said the level of amenity at The Rochester was “beyond market expectations”.

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“The residential amenity offered by The Rochester across two whole floors is an exceptional apartment offering that is attracting a great deal of interest from apartment buyers looking at upcoming Gold Coast projects,” Cottam said.

“We are seeing very strong interest in The Rochester from local and interstate apartment buyers who want to know more about the amenities, as this is one of the main criteria for apartment buyers, along with the top priorities of location and apartment size.

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The impressive facilities will span two whole floors in the $250 million Surf Parade project which will have 170 apartments across 39 levels

The Rochester, Broadbeach to feature over 2,200 sqm of resident amenity

The growing Broadbeach apartment development market is set for another high-rise tower.

Polycell, a private Brisbane-based developer, has lodged plans for a 39-level tower at 143 Surf Parade, a three-site amalgamation put together and then sold by&nbsp;GV Property Group last year.

It was the second site Polycell bought through GV's Antonio Mercuri and Luke Reaby last year. They also snapped up 16 Queensland Avenue for $22.5 million from prolific developer Louis Zenonos.

The Surf Parade tower on 1813 sqm will have 170 two, three, and four-bedroom apartments, as well as two huge&nbsp;five-bedroom penthouses.

<a href="https://www.urban.com.au/new-apartments/143-surf-parade-broadbeach-qld-4218"><img alt="" data-entity-type="" data-entity-uuid="" height="818" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/screen_shot_2022-03-16_at_12.09.33_pm.png" width="1136" /></a>

The two-bedders start from 93 sqm of internal space, 111 sqm including balconies.

There are two levels of amenity, the outdoor leisure facilities on level four including a swimming pool, play pool, spa, gym, gym studio, yoga lawn, sauna, and outdoor barbecue with dining spaces.

The Club Floor is located on level 26 and features a&nbsp;resident lounge, reading room, sky lounge, resident club, co-working space, media lounge and games lounge.

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In their design statement submitted to the Gold Coast City Council, BDA said the design proposal focuses on the layering of the façade, materials and textures to create a natural and timeless feel.

"A palette of neutral colours and tones shall create a coastal living experience," BDA noted.

<a href="https://www.urban.com.au/new-apartments/143-surf-parade-broadbeach-qld-4218"><img alt="" data-entity-type="" data-entity-uuid="" height="818" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/screen_shot_2022-03-16_at_12.09.21_pm.png" width="1118" /></a>

"The podium will focus on defining the entrance, creating a clear and legible sense of entry.

"Indoor and outdoor living spaces will be interconnected and orientated to capture local breezes, natural daylight and views to the beach and hinterland.

"A new sculptural built form will become a welcome addition to this northern Broadbeach precinct.

"A timeless curved architectural vernacular with draping coastal planting that respects the Gold Coast architecture."

GV Property Group&nbsp;managed to secure apartments for the developer in the neighbouring blocks to both the east and the north, which ensures that the tower's future northern views of the park, and easterly views of the beach, are protected in to the future.

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Surf Parade has been a sought-after area for developers in recent years.

Raptis recently completed the sold-out Gallery Residences down the road, while Bassar Construction Group just sold out their Infinity project.&nbsp;Gallery Group is currently marketing their high-end project, Chalk, at 203 Surf Parade.

There's set to be further development in Broadbeach, with GV&nbsp;Property Group listing&nbsp;another Broadbeach site at 4-6 Rosewood Avenue, just off Surf Parade.

Expected to suit a high-rise development, the 1,422 sqm site, with no height limits, is located a stone's throw from Broadbeach Park and a few hundred metres to the beach.

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The Surf Parade tower on 1813 sqm will have 170 two, three, and four-bedroom apartments, as well as two huge five-bedroom penthouses.

Polycell Group

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