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One of the main challenges in the landlord-tenant relationship comes from the asymmetry of information.
Rental history can be unreliable and limited. There is also minimal risk to a tenant’s reputation if they misbehave in a tenancy.
At the same time, Airbnb hosts accept guests with ease, and those guests most often leave the property in mint condition? Why is that, and how can it be replicated in the traditional long- term rental industry? 
Review systems like Airbnb serve two purposes. One focuses on the past, and one on the future. 
1. The past: Reviews help landlords select trustworthy guests, and filter out the bad guests. The references or reviews cannot be easily manipulated because they are transparent and have been explicitly written by other hosts in the past.
2. The future: The guests have a lot to lose if they don't behave well with the property. A bad review from the landlord could limit their ability to rent new homes in the future. 
<a href="https://trustbond.com.au/" target="_blank">Trustbond</a> is helping Australian landlords use reputation reviews from Airbnb, eBay, Uber, LinkedIn and many others to the complement tenancy applications. This gives landlords much more accurate information about the trustworthiness of the tenant and their previous behaviors.
A TrustScore is generated for the tenant to use now and in the future. This creates a fundamentally different incentive for tenants to behave well in the property, since bad behavior will affect their Trustbond TrustScore in the future.
For more information, watch the video below or go to <a href="https://trustbond.com.au/" target="_blank">Trustbond</a>.
<iframe src="https://www.youtube.com/embed/WlzfGI_7cJE?rel=0&amp;controls=0&amp;showinfo=0" frameborder="0" width="450" height="315"></iframe>
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Aussie landlords using ratings, reviews like Airbnb to verify tenants

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Younger people face discrimination based on their age - that is, they're worried their rental applications won't be accepted, and that their landlords won't trust them because of their limited rental history.
Landlords can be reluctant to leave their property with younger people, because these young tenants cannot prove they have successfully rented before.
A new start-up called <a href="https://trustbond.com.au/" target="_blank">Trustbond</a>, is changing this dynamic by allowing tenants to share their online reputations to prove their trustworthiness. Trustbond measures trustworthiness using online data including networks, ratings and reviews from Facebook, Twitter, LinkedIn, Airbnb, eBay and Uber to determine a tenant’s TrustScore.      
“Online reputation is the loyal handshake of today. A new kind of trust, based on the principles of old. Every time we connect online with someone to shop, sell, ride share, house share and interact within an online community we are earning trust and building reputation. We are showing our character and the type of people we are. This reputation can be used to prove trust in new contexts like renting,” Trustbond Country Manager, Will Soutar, said.
Based on focus groups conducted by George Patterson Y&amp;R, in May 2017:
-       70% of participants said  "I would trust somebody based on their digital reputation."
-       90% of participants said "I believe my digital reputation is an accurate reflection of who I actually am." 
Trustbond enables tenants to harness their digital reputation to help rent a home. Tenants can easily build a free online reputation profile that can be easily shared with agents and landlords to build trust. Trustworthy tenants can replace the cash bond with a Trustbond for a small premium.TRUSTBOND
For more information, watch the video below or go to <a href="https://trustbond.com.au/" target="_blank">Trustbond</a>.
<iframe src="https://www.youtube.com/embed/WlzfGI_7cJE?rel=0&amp;controls=0&amp;showinfo=0" frameborder="0" width="450" height="315"></iframe>
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How to trust the young first time renters? 

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A world-first technology will make renting more accessible to trustworthy Australians and save them thousands of dollars in the process.
Fintech company Traity has partnered with Australia’s leading landlord insurance specialist Terri Scheer Insurance to this month launch <a href="https://trustbond.com.au/" target="_blank">Trustbond</a>. Trustbond lets tenants avoid paying a traditional bond and instead pay a premium, which is a proportion of the rent paid for the term of the lease.
Instead of paying what can often be thousands of dollars up front renters instead would pay as little as hundreds. A renter paying a $2000 bond would instead pay a one off fee of $250. It covers the same breaches of a tenancy agreement including unpaid rent, damage, broken leases and associated costs.
Trustbond uses blockchain to measure the potential trustworthiness of a renter using data from social networks like Facebook, Twitter, LinkedIn, Airbnb, eBay and Uber to determine a tenant's TrustScore. 
“In addition to the financial incentives, Trustbond is a better way for tenants to show who they really are. Tenants can use their online accounts to show they are trustworthy. It’s a way to build stronger relationships between tenants, landlords and property managers based on trust,” Traity Country Manager, Will Soutar, said. 
There are also key incentives for landlords to choose tenants who are eligible for Trustbond.      
“Trustbond is based on the premise that only tenants with a high TrustScore are eligible,” said Terri Scheer Insurance Executive Manager, Ms Carolyn Parrella.
“Landlords who use Trustbond can save time with automatic verification and screening, fill their properties faster by appealing to a broader pool of tenants and make better decisions for tenant selection.”                                                        
“Trustbond also gives landlords and property managers the ability to rate and review tenants. This encourages tenants to be responsible and motivates them to take care of their landlord’s property, in order to keep their TrustScore high.”
For more information, watch the video below or go to <a href="https://trustbond.com.au/" target="_blank">Trustbond</a>.
<iframe src="https://www.youtube.com/embed/WlzfGI_7cJE?rel=0&amp;controls=0&amp;showinfo=0" frameborder="0" width="450" height="315"></iframe>
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World-first digital technology to end cash rental bonds                         

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According to figures from the NSW Rental Bond Board for 2015 to 2016, it held nearly 80,000 residential rental bonds, totalling $1.31 billion.
A new startup has launched in Australia and is positioned to change the way we have always managed house rental bonds.
“Cash rental bonds are a medieval form of protection. They are one of the most inefficient forms of insurance, because tenants are forced to pay for everything that could go wrong up-front. Tenants freeze up to 6 weeks of rent in a cash bond and this causes great financial stress and also limits access to homes and opportunity,” said Traity Country Manager, Will Soutar.
“<a href="https://trustbond.com.au" target="_blank">Trustbond</a> is a surety bond that protects the landlord for the same amount as the traditional bond, but only costs a fraction to tenants as a relatively small fee. No loans, no interest. Just an efficient form of protection.” 
In the same way that Uber enables people who don't own a car to get the service of “Access to private transportation, any time, anywhere”, Trustbond enables landlords to get the full protection of a bond without blocking the cash-flow of tenants. It is a win-win.
The Company started operations in Australia in August and the surety bond is underwritten by AAI Limited, the insurer behind Terri Scheer, the renowned landlord protection insurance Company. They have launched in South Australia, and will be moving to other Australian states soon.
For more information, watch the video below or go to <a href="https://trustbond.com.au/" target="_blank">Trustbond</a>.
<iframe src="https://www.youtube.com/embed/WlzfGI_7cJE?rel=0&amp;controls=0&amp;showinfo=0" frameborder="0" width="450" height="315"></iframe>
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Is this the Uber of apartment and house rental bonds?

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While some cities in the country have a buoyant rental market, like Sydney, other cities like Brisbane and Adelaide are suffering, due to the high availability of rental properties and limited demand. 
Your conditions:
Typically, your only lever when you negotiate the conditions of your property is the price. Your tenant wants low, you want high, and it’s a win-lose situation for both. However, there are other things you can offer to make the property more appealing to tenants without touching the price and losing money. 
A new startup called <a href="https://trustbond.com.au" target="_blank">Trustbond</a> is enabling tenants to replace the rental bond with a surety bond that gives landlords protection without needing to freeze cash. This allows landlords to significantly reduce the outlay for tenants.
It is attractive to tenants because it gives them more cash-flow on day-one and landlords still get the same exact protection.
Between 2 properties of similar characteristics, one offering Trustbond and other one not offering it, which property do you think the tenant will take?
Your reputation:
The tenancy process has always been asymmetric in nature. The landlord requests reputational information from the tenant until they are satisfied. However, in a slow market, tenants have choices available to them. How can you differentiate?
There are as many tenant horror stories, as there are landlord horror stories, so what about showing your own reputation to the tenant? Proving that you are a good landlord and will take care of your tenant can go a long way. You can use platforms like Trustbond where you can share landlord reviews to show you are a trustworthy landlord on your own ad. Advertise yourself!
For more information, watch the video below or go to <a href="https://trustbond.com.au/" target="_blank">Trustbond</a>.
<iframe src="https://www.youtube.com/embed/WlzfGI_7cJE?rel=0&amp;controls=0&amp;showinfo=0" frameborder="0" width="450" height="315"></iframe>
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